Jakob Marketing Partners Targets the Digital Marketing Space

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Salt Lake City creative agency launches new site and adds crack team of digital marketing professionals.

JMP B&W logo

“At the end of the day, it’s the consumer–not a Google algorithm–that drives rankings.”

Jakob Marketing Partners (JMP), a full-service advertising agency located in Holladay, Utah, is changing the way traditional marketing companies do business. To supplement their award-winning creative services, JMP has recruited a team of digital marketing professionals to round out the company’s talents and implement changes that will set JMP apart as a major player in the digital marketing space.

Going Digital
The decision to implement these digital strategies began with Jakob Marketing CEO Rob Scott, who decided that these changes were the next logical step in JMP’s marketing evolution. “We’ve been widely known for our design, print, and promotional products. Now, because of demand, we’ve jumped in with both feet and recruited the best of the best,” Scott said. Scott and his team began assembling a digital marketing team in July, which now comprises search engine optimization (SEO) and pay-per-click (PPC) specialists, content strategists, public relations and social media specialists, and web developers. JMP has tailored these new digital marketing services to enhance their clients’ marketing goals and to boost their online presence.

New Site Launch
In an effort to comply with current digital standards and to freshen up their look, Jakob Marketing Partners has launched a new website at jakobmarketing.com. Through close collaboration among their digital marketing strategists and their creative team, the new Google-friendly site sets the standard for digital optimization while adhering to the company’s rigorous aesthetic standards. “It’s important to find a balance between functionality and eye-popping visuals to create the optimal user experience,” said Jared Gardner, an SEO specialist for Jakob Marketing. “At the end of the day, it’s the consumer–not a Google algorithm–that drives rankings.”

About Jakob Marketing Partners
Jakob Marketing Partners is a full-service advertising agency in Holladay, Utah that blends traditional and digital strategies to support their clients’ marketing goals. From their creative and media services, to digital marketing, marketing strategy, and public relations work, Jakob Marketing’s services run the advertising gamut.

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Matt Myler
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