Cloud-Based Marketing Platform Revenew Taps Consumer Electronics Veteran Jeannette Howe as Vice President of Business Development

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Howe will leverage her vast experience in the consumer electronics industry to lead engagement and growth in this new position at Revenew.

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“Jeannette has a recognized track record of success. Her wealth of knowledge and the business relationships she has built in the consumer electronics industry are invaluable assets to our team,” said Nasrin Thierer, Revenew’s founder and CEO.

Revenew Inc., a national cloud-based marketing platform, has appointed consumer electronics industry veteran Jeannette Howe as vice president of business development, a new position created to drive the consumer electronics segment of Revenew’s growth strategy.

Howe most recently served as executive director of Specialty Electronics Nationwide, the specialty home theater and custom installation buying group division she founded within the Nationwide Marketing Group. Previously, she was the national membership manager for Home Entertainment Source and the director of member services at the Professional AudioVideo Retailers Association (PARA). Prior to PARA, she served as the Audio Buyer for Magnolia HiFi.

“Jeannette has a recognized track record of success. Her wealth of knowledge and the business relationships she has built in the consumer electronics industry are invaluable assets to our team,” said Nasrin Thierer, Revenew’s founder and CEO. “Using Revenew’s proprietary marketing platform, Jeannette will help connect premium brands with their local dealer networks to jointly promote each other’s products and services. It’s truly a win-win for everyone.”

In addition, Howe will be leading Revenew’s engagement with industry organizations and associations such as the Consumer Electronics Association and all of their buying groups.

“Since Revenew’s launch, the company has been on an upward growth trajectory and I’m thrilled to be joining at such a pivotal time,” said Howe. “Revenew connects the entire industry’s marketing channel under one umbrella and provides the content, data and fund management needed to run hyperlocal campaigns. I look forward to helping manufacturers and their local retailers, integrators and distributors maximize the return on their channel marketing investments.”

About Revenew
Revenew is the cloud-based local marketing platform that helps companies manage the chaos of local marketing. Revenew is the only platform that allows enterprise brands to support all of their local affiliates with the right content, data, funds and tools needed to compete and grow in their local area. On Revenew, brands have the flexibility and visibility to optimize both inbound and outbound marketing to truly capture local share. For more information, visit revenew.com.

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Holly Kleese
Edelman
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