First Watch Selects the PeopleMatter Platform for Employee Hiring and Training

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Social, Mobile Tools Will Attract and Develop Growing Millennial Workforce at Fast-Growing Restaurant Concept.

Our new partnership with PeopleMatter will both improve and automate our hiring processes,” said Jennifer Swan, Senior Director of Human Resources and People Development for First Watch.

First Watch®, the award-winning breakfast, brunch and lunch restaurant concept, has selected the PeopleMatter Platform™ to automate their employee hiring and training. First Watch’s more than 140 locations nationwide, including 20 Good Egg locations in Arizona, will use the Platform to attract job applicants with innovative mobile and social capabilities, while streamlining HR processes for managers. Named a 2013 “Next 20” emerging brand by Nation’s Restaurant News, First Watch is the largest daytime-only concept in the country and rapidly expanding. PeopleMatter is the largest provider of workforce management software designed specifically to address the unique needs of restaurants and other service-focused businesses.

“Our new partnership with PeopleMatter will both improve and automate our hiring processes,” said Jennifer Swan, Senior Director of Human Resources and People Development for First Watch. “With our recent acquisition of The Good Egg, it’s imperative that our recruiting and training practices are both innovative and social media-friendly. PeopleMatter’s mobile-optimized job application and assessments, plus online recruiting tools, do just that. Now, interested applicants can apply for a job directly from their smartphones - while enjoying their breakfast, brunch or lunch in one of our restaurants.”

PeopleMatter’s user-friendly platform, is easy for candidates to navigate and reflects First Watch’s service-focused, “YOUR FIRST®” culture. First Watch’s “YOUR FIRST®” service philosophy focuses on doing whatever it takes to make a customer’s visit memorable. PeopleMatter’s online and mobile training tools guarantee a consistent hiring practice in every restaurant, ensuring a one-stop-shop for video-based courses, interactive learning tools and social capabilities that will engage employees at their convenience.

“We are excited to welcome First Watch to the PeopleMatter family and to support their continued growth with our mobile-first strategy,” said Nate DaPore, PeopleMatter President and CEO. “We believe the future of HR is mobile, especially for companies hiring a large population of Millennials. For restaurants like First Watch, being able to recruit, train and engage employees on their smartphones is crucial to being competitive in the marketplace.”

About First Watch
First Watch specializes in award-winning, made-to-order Breakfast, Brunch and Lunch. A recipient of more than 200 “Best Breakfast” and “Best Brunch” accolades, First Watch offers traditional favorites, such as omelets, pancakes, sandwiches and salads, and unique specialty items like the fan-favorite Chickichanga® and Fresh Fruit Crepes. Named a 2013 “Next 20” emerging brand by Nation’s Restaurant News, First Watch is currently the largest and fastest-growing daytime-only restaurant concept in the U.S. with more than 120 restaurants in 16 states and additional units under development as part of the Bradenton, Fla.-based company’s aggressive growth strategy. It also operates 20 restaurants under The Good Egg name in Arizona. For more information, visit http://www.firstwatch.com.

About PeopleMatter
PeopleMatter is a powerful and complete workforce management platform designed to fit the specific needs of service-industry brands. Our complete set of mobile, workforce solutions and business analytics tools connect processes, employees and customers in entirely new ways. Automating and optimizing people processes since 2009, PeopleMatter helps more than 45,000 service-industry locations thrive through better efficiency, engagement and customer satisfaction. PeopleMatter is headquartered in Charleston, SC and on the Web at @peoplematter and Facebook.com/PeopleMatter.HR and http://www.peoplematter.com.

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Ginny Drinker
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