Santa to Make a "Surprise Landing" at Save the Children's Afterschool Program in Union, South Carolina on Tuesday, November 18

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The Noerr Programs and Haywood Mall Are Delivering an Early Christmas to 550 Children in Need at Monarch Elementary School

Santa to surprise students in Union, SC with books and good cheer.

Our heartwarming partnership with Save the Children allows us to impact lives and share the heart of Santa with our country's neediest children.Judy Noerr, CEO, The Noerr Programs

What: "Santa Cause" is arriving in South Carolina to read, learn and be merry. For the fifth year in a row, The Noerr Programs and Save the Children are teaming up to demonstrate Santa’s heart by giving back to kids in need. This year, Haywood Mall’s Santa has been chosen to make a surprise landing at Save the Children’s early childhood and elementary school programs in Union, South Carolina. While there, Santa will share a holiday story with his young guests to demonstrate the importance of reading, and sing Christmas carols with each class.

Santa will also deliver Carter’s pajamas, toothbrushes, toothpaste and books packed with care during Noerr's annual Santa University. These early Christmas gifts will be distributed to infants up to 3 years old, enrolled in Save the Children's Early Steps to School Success program in Union, as well as all the Pre-K and Kindergarten students at Monarch Elementary.

Additionally, Santa will distribute copies of Careful Santa! and Christmas Carol: Junior Novel for each elementary student at Monarch Elementary, generously donated by Scholastic Books. What’s more, nearby Haywood Mall contributed plush holiday bears, activity pads and reindeer antlers to add holiday cheer; Snowman Truffles provided by Lindt USA will top off each gift bag with a sweet touch.     

Who:    Haywood Mall Santa will arrive at Monarch Elementary in Union, SC with:

Ruth Rosenquist, Director of PR and Cause Marketing, The Noerr Programs

Elizabeth Treble, Assoc. Dir. of Resource Development, Save the Children

Anna Hardway, Save the Children’s program lead for South Carolina

Stacey Jacobs, Area Director of Marketing and Business Dev., Haywood Mall

Santa’s Guests: 500+ children ages newborn-12

Where: Monarch Elementary
218 Monarch School Drive
Union, SC, 29379

When:    Tuesday, November 18, 2014, 8:30 a.m. – 11 a.m.

8:30 - 9 a.m.         Grades 4-5 (Reading, candy & book distribution)

9:10 - 9:40 a.m.     Grades 2-3 (Reading, candy & book distribution)

9:50 - 10:20 a.m.    ESSS & Pre-K (Reading, pajama distribution)

10:30 - 11 a.m.     Grades K-1 (Reading, candy & book distribution)

Why: Save the Children and The Noerr Programs have teamed up for the fifth year of “The Santa Cause,” a partnership that represents the act of giving back by emphasizing the importance of support for underserved children living in rural America. Since the partnership began, Noerr has collected more than $708,000 to benefit children in need throughout the country. This year, Noerr hopes to hit the $1 million mark in funds raised for Save the Children's U.S. programs.

Donations for Save the Children will be collected throughout the holiday season at The Santa Photo Experience at all Noerr Santa Photo Experiences, including Haywood Mall in Greenville, SC. For a complete list of locations, visit

About The Noerr Programs

From headquarters in scenic Colorado, The Noerr Programs provides turn-key digital event imaging and marketing programs including The Santa Photo Experience for partners such as Simon Property Group and DreamWorks Animation. Celebrating 26 years in business, every Noerr cast member invests their heart, soul and experience into representing the spirit and essence of the season, building lasting connections with guests through Noerr's innovative retail, social media and altruistic platforms, including children can earn badges online from Santa by reading books. Visit and

About Save the Children

Save the Children works to break the cycle of poverty and improve the lives of children by ensuring they have the resources they need. Save the Children’s early childhood education, literacy, physical activity and nutrition, and emergency response programs reached more than 140,000 children and families in the United States last year alone. For more information, visit

About Haywood Mall

Haywood Mall is the preeminent shopping center in South Carolina. Serving a six-county, upstate trade area, Haywood Mall is a two-level, enclosed, super-regional shopping center and is located off I-85, a main North-South interstate between Atlanta, GA and Charlotte, NC. Offering a spectacular shopping experience for discriminating consumers, Haywood Mall features five anchor stores: Sears, Belk, Dillard’s, JCPenney and Macy’s, and includes store such as The Apple Store, Sephora, Pottery Barn, Forever 21, Pandora, J. Crew, Williams-Sonoma and many others. For a map and store listings, as well as directions, events and job listings, visit or call 864-288-0512. Visit Haywood Mall on, and


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Ruth Rosenquist

Tanya Weinberg
Save the Children
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