Los Angeles, CA (PRWEB) November 14, 2014
The Lincoln Motor Company and Automotive Rhythms kick off the 2014 LA Auto Show with a special afternoon event at the Viceroy, Santa Monica, on Saturday, November 22, 2014. The two brands will join forces to showcase the all-new 2015 Lincoln MKC, the brand’s first small premium utility vehicle and the 2015 Lincoln Navigator, Lincoln’s full-size luxury SUV. The daytime event will provide attendees the opportunity to experience the Lincoln brand, complete with an opportunity to test drive the latest vehicle lineup and enjoy an afternoon of art illustrations, couture fashion, hors d'oeuvres and live entertainment.
Digital entrepreneur and influencer Karen Civil will play host to the daytime star-studded event. Karen, best known for her influential hip-hop blog KarenCivil.com and LivingCivil.com, has since become one of the most trusted music industry insiders today. Having a resume that includes being Lil Wayne’s Young Money Social Media Coordinator to Digital Marketing Manager for Beats by Dre, Karen continues to be noted as one of the most authoritative digital gatekeepers. Accompanying her will be an assemblage of celebrities, musicians, influencers and tastemakers, including Demont Peekaso, House of KAS and R&B Neo Soul recording artist Raheem DeVaughn. Raheem will be taking the stage alongside DJ B-Hen, who will sound-track the day with an eclectic mix of soulful vibes.
The Viceroy Santa Monica, a luxury resort hotel fusing classic sophistication and contemporary chic will be the backdrop of this afternoon of indulgent inspirations. The first 200 guests to take a test drive in a Lincoln vehicle will receive a complimentary ticket to the 2014 LA Auto Show, which kicks off the same weekend.
The Lincoln MKC is the second of four all-new Lincoln vehicles due by 2016. With a powerful, efficient all-EcoBoost® engine lineup complemented by an array of premium amenities and technologies prioritizing comfort and convenience, Lincoln MKC targets a growing audience of luxury consumers with unique needs.
The enhanced THX® II Certified Audio System, an industry-first featuring THX-distributed bass technology and 14 right-, center- and left-slot speaker assemblies, is available. The state-of-the-art audio system delivers a rich, immersive surround sound experience that reproduces music as it was mixed in the studio.
For more information about the event please visit http://www.LincolnJourney.com and follow the conversations online via #LincolnJourney and #AutomotiveRhythms.
About The Lincoln Motor Company
The Lincoln Motor Company is the luxury automotive brand of Ford Motor Company, committed to creating compelling vehicles with an exceptional ownership experience to match. The Lincoln Motor Company is in the process of introducing four all-new vehicles through 2016. For more information about The Lincoln Motor Company, please visit media.lincoln.com or http://www.lincoln.com. Follow us on Facebook at facebook.com/Lincoln.
About Automotive Rhythms
Automotive Rhythms (AR) is a multi-national lifestyle firm that blends evaluations of the latest cars, trucks, SUVs and bikes around music, sports, fashion, travel and technology. Consisting of Internet, print, radio, network TV, online video and event properties, AR serves as the leading multi-media and marketing gateway for receiving real-time data on new rides, car shows, vehicle technology, autoganic rides, customization projects, motorsports, celebrity profiles and auto lifestyle experiences. For more information visit us at http://www.AutoIconic.com and http://www.facebook.com/AutomotiveRhythms.