Pixster Announces a change in the photo booth industry business model

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The photo booth industry has recently switched gears from a pay-per-use model to a rental model, making pockets fat for early adapters. Photo booth rentals gain traction and are becoming a fast growing trend.

In the past few years the events rental industry has adapted by revamping an old amusement into a must-have item at events. The photo booth rental (http://www.pixsterphotobooth.com) trend has swept across the country. From brides to companies, party planners are scrambling to book a photo booth for their events.

In the past, photo booths have been a stationary fixture commonly found in arcades and malls. In recent years the business model has shifted to rentals. Instead of a permanent fixture, booths have been engineered to be mobile and can now be transported from event to event. Pixster, the leading photo booth rental company in San Diego (http://www.pixsterphotobooth.com), and Orange County, attributes the shift in business model to the “selfie generation.”

“It was a natural progression. People love taking pictures of themselves at events. Why do it on your phone when you can do it with studio quality cameras and lighting?” explains owner and co-founder McLain Harvey.

Pixster has been on the forefront of the photo booth rental trend, taking early market share in Southern California. Their approach to the business model is to keep overhead low by designing and manufacturing photo booths that can fit in almost any vehicle. Their on-site hosts are able to quickly set up and tear down their booths in minutes. The open-air photo booth (http://www.pixsterphotobooth.com/#!the-booth/cul3) format allows up to 15 guests to get their photos taken at once. This makes for not only a more fun experience than a traditional booth but also much more cost effective due to the reduction in required equipment.

Pixster has put the user experience at the forefront of what they do. The hardware and technology has been revamped. With on-site apps like Pixster’s social media station (http://www.pixsterphotobooth.com/#!photo-booth-services/cod1), users are able to send their photos to their email accounts or upload them onto Facebook or Twitter, and consumers can share studio quality photos online with immediacy and efficiency. They also can seemingly customize everything, from photo strips and backdrops to video messaging and HD slideshows, they aim to tailor their product to whatever the consumer demands may be.

"Although the equipment and business model is new, Pixster still seems to have an old-fashioned approach to customer service. “Customer service is still what we do best.” Harvey explains, “We want to provide a seamless experience that gives our customers unique added services not typically provided by similar companies. Our on-site hosts are professionally trained and dedicated to ensuring customers have the highest quality experience.”

A recent client from a photo booth rental in Orange County commented, “We couldn't recommend Pixster highly enough if you need a photo booth rental in Orange County (http://www.pixsterphotobooth.com/#!photo-booth-rental-oc/ci5a)!”

By using innovative design and technology, Pixster is spearheading the movement to capture the attention of the “selfie generation.” And by providing a product that is not only cutting-edge, but also entertaining, inclusive and effortless for a wedding, corporate event or private party.

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Trevor Bishop
Pixster Photo Booths
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