Kinvey launches Digital Lifecycle Management for its Enterprise Mobility Platform

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Supports Enterprise Need for Two-Speed IT and Team Collaboration


"With Digital Lifecycle Management, we take away the extra pain our customers feel in launching successful digital transformation projects," said Sravish Sridhar, founder and CEO of Kinvey.

Kinvey, the leading enterprise Backend as a Service (BaaS) platform, today announced Digital Lifecycle Management (DLM) for its enterprise mobility platform. With this announcement, Kinvey advances its platform to meet the needs of two key areas of enterprise app development processes: application environment versioning and management, and developer and team collaboration.

Kinvey’s Digital Lifecycle Management (DLM) is twofold. First, it allows app administrators, or development leads, to create multiple versions of an app’s backend environment via a single command. Data, code and configuration settings are automatically cloned into a new environment, and Kinvey keeps track of changes in the new environment. An app administrator can then migrate changes from one environment to another, making it easy to enable agile development models where developers might experiment with enhancements across multiple environments. Whether updating a data store or adding an entirely new piece of server side code, environments allow changes to be pushed to production seamlessly and without disruption to the living application.

Second, it allows administrators to invite developers to collaborate on an app. This is especially useful for distributed app development teams that may be part of different organizations and have varying backend and frontend skills. By allowing collaborative settings at the app environment level, application administrators can control how developers have access to different development, staging, and production environments across applications, as well as across the entire organization.

In today’s enterprise, it is critical to manage development across each level of a four-tier architecture. Kinvey’s advancements in Digital Lifecycle Management allow developers to work with preferred tools and systems already in use in order to version for each layer. This becomes especially important when considering a two-speed strategy for development within the enterprise IT organization. Loosely coupled layers allow the frontend and backend developers to operate together at their own paces. The frontend developer may operate at the fast paced “digital speed” needed for agile app development, while the backend developer can operate at the “industrial speed” necessary for maintaining security, stability, and performance. Given the skills shortage in most enterprises today, this loosely coupled approach gives businesses the ability to outsource frontend app development while still allowing IT to maintain control and security. DLM makes this possible.

As Richard Marshall of Gartner cited in a recent report, "The use of a bimodal strategy — one mode addressing stability and the other agility — allows organizations to maximize development efficiency and respect information control policies, yet address the urgency of volatile competitive, seasonal and unplanned needs.”1    

“Our enterprise customers use a combination of internal developers, system integrators and development agencies to design and build applications that access different backend systems, and live across various operating systems and devices,” said Sravish Sridhar, founder and CEO of Kinvey. “In this fragmented landscape of developers, data, authentication systems and devices, setting access control policies and enabling governance across numerous versions of an app to manage the app’s lifecycle is critical to a project’s success. With Digital Lifecycle Management, we take away the extra pain our customers feel in launching successful digital transformation projects.”

1Gartner Research: Adopt a Bimodal Approach to Mobile App Development Strategy, Richard Marshall, July 2, 2014.            

About Kinvey
Kinvey is the leading enterprise Backend as a Service (BaaS) platform that helps enterprises, agencies, and developers launch successful and engaging apps. Kinvey provides comprehensive support for native, hybrid, and mobile Web applications and out of the box enterprise capabilities including identity management, integration with enterprise data sources and a data store and file store for new mobile data, ability to run customized business logic, and a rich set of mobile engagement services. Kinvey runs in a multi-tenant cloud or in a dedicated public or private cloud. On average, Kinvey customers launch applications twice as fast and at half the cost of traditional methods. For more information, visit

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Kristin Parran Faulder
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