Tivi: The Next-Generation, Truly Interactive Video Platform, Launches at Streaming Media West 2014, Showcases at Demo 2014

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Patent-pending cloud-based interactive webcasting platform enables low-cost, studio-quality interactive for both live and on-demand audiences

Tivi increases the ROI for video content production by offering enterprise customers the opportunity to deliver truly interactive experiences live AND on-demand

Say good-bye to “sit back and watch” corporate events and e-learning sessions. Say hello to Tivi (Tivi.net), the new cloud-based, dual video interactive webcasting platform, formally unveiled today at Streaming Media West 2014 (Booth #117). Tivi is the first low-cost, customizable solution to offer fully interactive experiences for live and on-demand programming, making it the ideal platform technical media professionals, enterprise content managers and marketers. Tivi customers include private and public organizations including UBS, The Bush School, TEDx Vancouver and the University of Washington.

Additionally, Tivi was chosen earlier this year by IDG as the interactive webcast platform for DEMO 2014 (Booth #212). Presenters at this year’s DEMO conference will be using Tivi to live-cast presentations.

“Companies are spending millions of dollars on video content production and distribution for internal and external audiences,” said John Vadino, Founder and CEO of Tivi. “But the majority of that content results in a “sit and watch” experience. Tivi increases the ROI for content production by offering enterprise customers the opportunity to deliver truly interactive experiences for both live and on-demand programming.”

Tivi’s cloud-based, dual video solution, offers organizations a powerful, easy to use interactive video platform for webinars, internal training, corporate events and industry conferences. Tivi’s patent-pending Virtual Studio™ makes it possible to deliver content with high production value without the cost and technical expertise required for expensive production equipment such as truck rentals and studio time.

Is it live or is it Tivi?
It’s not always easy to distinguish between live and on-demand events using the Tivi platform.

Tivi’s unique video solution enables a whole new level of interactivity, making it possible to deliver truly immersive experiences – live or on-demand – that enhance audience engagement and improve business outcomes.

“Seattle Center used Tivi for The Next 50 - a six-month global celebration of the anniversary of the 1962 World’s Fair and its legacy,” notes Tracy Robinson, Executive Director for the Seattle Center Foundation. “Our program involved 250 webcasts and reached over 200,000 people worldwide. We were thrilled with the level of engagement we were able to drive as result of using Tivi’s interactive tools during the broadcasts.”

Studio quality at a fraction of the cost
Marketers, corporate training departments and human resources teams can create optimal webcast experiences using Tivi’s simple drag and drop Virtual Studio™ makes it possible to smoothly synchronize live and/or pre-recorded content, chats between participants and presenters, Q&A, FAQs, real-time polls and testing, relevant downloadable content and url links, as well as advertising to deliver high quality experiences that increase engagement, enhance retention and improve operational efficiency.

With just a camera and a laptop, on-site production managers can switch between camera views and introduce as many interactive elements as needed to produce optimal experiences that maximize engagement and knowledge retention. Once an event has concluded, producers can easily edit assets, create chapters, add or change interactive elements and immediately publish for on-demand access.

Fully Customizable Distribution Channel
Tivi annual subscription packages include a branded, customizable channel guide for organizing content, improving discoverability and managing audience access. Tivi allows users to link to any video asset in any platform from one centralized channel guide. Additionally, Tivi offers a white-label option for enterprise customers interested in integrating Tivi platform technology into customized solutions.

Tivi’s annual software subscription fees include free updates and channel guide hosting. Amazon Web Services (AWS) infrastructure usage fees are billed separately on a monthly basis.

About Tivi
Founded in 2010 and headquartered in Seattle, Tivi (Tivi.net) provides next-generation interactive webcast technology that redefines the corporate video experience. Customers include private and public organizations representing media production, education, global health, financial and state government sectors. Disruptively affordable and easy to use, Tivi’s patent-pending, cloud-based architecture makes it possible to create truly immersive experiences that enhance audience engagement, increase retention and improve business outcomes.

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Pam Kahl
verbal800 Communications
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