Leading Lawn and Garden Attachment Manufacturer Overhauls Website

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All-new Brinly.com offers improved usability, speed, and mobile optimization

Brinly.com Project-Based Navigation

Brinly.com Project-Based Navigation

The redesign will improve the user experience on both mobile devices and desktop computers while also increasing search engine visibility, making Brinly product research simpler than ever before.

Brinly-Hardy Company, the leading manufacturer of high-quality American-made lawn and garden tractor and zero-turn mower attachments, just released an extensive update to their Brinly.com website. The update was developed and coded entirely in-house and features improved mobile phone optimization, intuitive project-based navigation, improved user friendliness, and significantly increased page loading speeds. The redesign will improve the user experience on both mobile devices and desktop computers while also increasing search engine visibility, making Brinly product research simpler than ever before.

“Updates like this are evidence of our commitment to continuous innovation,” said Marketing Coordinator Brad Turner. “Analyzing visitor behavior and determining ways to improve the usability of our sites are critical to our marketing strategy in this day and age. Fast loading times, efficient navigation, and intuitive mobile optimization are all incredibly–even if subconsciously–important to the modern consumer.”

Other useful site features include a sister site for purchasing parts, an independent retailer locator, product registration form, social media links, and the BrinlyU lawn care educational platform. Turner finished with, “We’re really proud of all the effort that has gone into making Brinly.com such a valuable resource for our customers. We truly aim to make online product support one of the primary factors that separate Brinly from the rest of the pack.”

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