Package design is the difference maker in today's purchasing decisions. Every year, this competitition showcases the best efforts and achievements.
New York, NY (PRWEB) December 05, 2014
The American Graphic Design Awards™ presented by Graphic Design USA magazine is now open for entries. Graphic Design USA (GDUSA) has been sponsoring competitions for more than five decades to focus attention on areas of growth and opportunity designers, to recognize excellent work, and to emphasize the value that graphic design adds to business and society.
GDUSA's American Package Design Awards is the fastest growing of these programs. The competition covers 20 categories including design for Health and Wellness, Beauty and Personal Care, Food and Beverages, Retail Identities and Store Graphics. There are also special categories for Luxury Packaging, Sustainable Packaging, and Label Design. The initial deadline is December 19, 2014.
Entry form and rules are now available in hardcopy or online at http://gdusa.com/contests/apda15/enter/index.php
The reason for the enormous growth of this annual competition, says GDUSA Editor Gordon Kaye, “is simple if profound. Marketers and retailers are challenged as never before to convey their message and promote their brand. Think fragmented audiences, diluted mass media, eroding loyalty, global competition. Package design — along with instore graphics and point-of-sale — is increasingly the difference maker in the consumer’s purchasing decision. This annual competition celebrates well-designed graphics, of course, but more importantly the power of design to advance the brand promise and to forge an emotional link with the buyer at the moment of truth.”
Neenah is the Exclusive Sponsor of GDUSA's American Package Design Awards.
ABOUT GRAPHIC DESIGN USA - GDUSA
For 51 years, Graphic Design USA has been the business-to-business magazine for graphic design professionals. GDUSA covers news, people, project, trends, technology, products and services. The GDUSA brand now includes a 100,000 visitor-a-month website, a monthly e-newsletter, an iPad App, a digital version of the magazine, and several Design Annuals covering the best in Graphic Design, Package Design, Inhouse Design, Web Design and Health+Wellness Design. Contact http://gdusa.com
For more than 100 years, Neenah has been an inovative leader in the creation and manufacturing of premium and specialty papers. The Neenah portfolio includes market leading brands such as CLASSIC®, ENVIRONMENT® and ROYAL SUNDANCE® papers. In addition, Neenah manufactures unique and premium packaging and label papers. Neenah's packaging papers are specifically engineered for superior performance and durability, outstanding printability, and highly dependable functionality for boxes, hangtags, bags and labels. In the the premium label market Neenah offers three premium label solutions: ESTATE®, CLASSIC®, and BELLA® Label. Neenah also offers NEENAH® Folding Board in multiple calipers and colors which fit perfectly int the specialty packaging market. For more information about Neenah packaging and label papers, visit http://www.neenahpaper.com/packaging