Cubic and Calgary Parking Authority Strike Collaborative Marketing Agreement

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Cubic Transportation Systems, a leading integrator of payment and information technology and services for intelligent travel solutions, has signed a letter of intent with the Calgary Parking Authority (CPA) of Calgary, Canada, a leader in the parking management industry, for global collaboration to deliver transit and municipal parking solutions leveraging CPA-developed technology.

Cubic Corporation

Cubic Corporation

Given an 88 percent parking customer satisfaction with the ParkPlus System, we are excited at the prospect of sharing our technology and experience with municipalities and transit operators across Cubic’s sphere of influence.

Cubic Transportation Systems, a leading integrator of payment and information technology and services for intelligent travel solutions, has signed a letter of intent with the Calgary Parking Authority (CPA) of Calgary, Canada, a leader in the parking management industry, for global collaboration to deliver transit and municipal parking solutions leveraging CPA-developed technology. The agreement is among the first of its kind in the parking industry between the public and private sectors.

The CPA has developed an innovative, customer-focused parking solution called the ParkPlus System (ParkPlus) for on and off-street applications by fusing together smart technologies like license plate recognition, real-time wireless, solar-powered smart pay meters and mobile devices. The integration of these tools has led to more efficient management of parking availability, the introduction of multiple payment methods and easier, more effective implementation of enforcement services.

ParkPlus supports both the customer-facing and enforcement side of parking management by allowing drivers to register their license plates with their payment account or pay at the meter, while streamlining operations to enable enforcement officers to automatically capture violations and issue tickets by recognizing which license plate owners have not paid to park in a specific location.

“We are delighted to establish this marketing relationship with Cubic,” said CPA interim general manager Wes Hogman. “Given an 88 percent parking customer satisfaction with the ParkPlus System, we are excited at the prospect of sharing our technology and experience with municipalities and transit operators across Cubic’s sphere of influence.”

Cubic supplies and often operates large-scale electronic payments and revenue management systems for transit operators in major cities such as Sydney, Edmonton, London, New York, Chicago and Los Angeles. Under this non-exclusive agreement, Cubic will integrate ParkPlus technology with its payment processing facilities. This gives users the benefit of a simpler customer experience with the ability to manage a single transportation account for transit and parking, as well as make parking and transit payments with a common smart card or mobile app. Parking operators and transit authorities will benefit from scale economies in payment processing and support.

The agreement is complementary to one previously announced with video and sensor analytic solutions company SenSen Networks, demonstrating Cubic’s collaborative development model with software, technology and hardware providers. Such agreements enable the integration of systems required for intermodal solutions specific to Cubic’s NextCity initiative.

“This agreement is a significant step forward for Cubic in expanding our NextCity strategy,” said David deKozan, Cubic Transportation Systems vice president, strategic initiatives. “Users already engaged with Cubic smart card and mobile technologies will be able to extend their use as part of a multi-modal integrated experience for trip planning, real time passenger information, payment for transit and parking, and participation in real-time traveler information and rewards programs.”

About Cubic Transportation Systems

Cubic® Transportation Systems, Inc., is part of Cubic Corporation. Cubic Corporation is the parent company of three major business segments. Cubic Defense Systems is a leading provider of realistic combat training systems and secure communications systems. Mission Support Services is a leading provider of training, operations, maintenance, technical and other support services for U.S. and allied nations.

Cubic® Transportation Systems, Inc., is a leading integrator of payment and information technology and services for intelligent travel solutions. Cubic delivers integrated systems for transportation and traffic management, delivering tools for travelers to choose the smartest and easiest way to travel and pay for their journeys, and enabling transportation authorities and agencies to manage demand across the entire transportation network – all in real-time. Cubic specializes in design, development, manufacture, supply, installation, integration, services and information. Services provided by Cubic include on-site management, central systems, operations support, patron support, business support and field services.

Every year, more than 24 billion transportation payment transactions are processed using Cubic payment and information systems worldwide. Cubic has delivered over 20 regional back office operations which together integrate over 450 transport operators and serve over 38 million people every day in major markets around the world. Active projects include London; Brisbane (Southeast Queensland) region, Australia; New York/New Jersey region; Washington, D.C. /Baltimore/Virginia region; Los Angeles region; San Diego region; San Francisco region; Minneapolis/St. Paul; Chicago; Atlanta region; Miami (South Florida) region; Vancouver and Edmonton, Canada; Sydney (New South Wales), Australia; Germany; and Scandinavia.

For more information about Cubic, see the company’s website at http://www.cubic.com/.

About Calgary Parking Authority

The Calgary Parking Authority (CPA) manages and enforces publicly-owned on- and off-street parking facilities on behalf of The City of Calgary. It uses a parking system it developed in 2007, known as the ParkPlus System to revolutionize the way Calgarians experience parking.

ParkPlus was the first of its kind in the world. It is a customer-centric parking system that integrates solar powered payment machines and pay-by-cell phone technology coupled with licence plate recognition software to verify parking payments and streamline enforcement operations.

The CPA is rooted in innovation and technology and is committed to providing dynamic, user-friendly and current options to its customers and clients which include municipalities, private industry and other tech-based companies.

Last year, the CPA returned more than $32M to Calgarians through our local operation. It endeavors to build on this return by marketing the technology worldwide.

For more information about CPA, see their website at http://www.calgaryparking.com/.

Cubic Media contacts:
Debra Montner
Montner & Associates
PH: 203-226-9290 ext. 112
Cell: 203-984-7861
dmontner(at)montner(dot)com

Suzanne Hatcher
Corporate Communications
Cubic Corporation
PH: 858-505-2430
Cell: 858-774-4736
suzanne.hatcher(at)cubic(dot)com

CPA Media contacts:
Shelley Trigg
Manager of Communications & Customer Service
PH: 403-537-7099
Cell: 403-540-6867
shelley.trigg(at)calgaryparking(dot)com

Adrian Mrdeza
Public Relations Advisor
PH: 403-537-7098
Cell: 587-897-2615
adrian.mrdeza(at)calgaryparking(dot)com

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Suzanne Hatcher
Cubic Corporation
since: 01/2011
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