Simonson Goodman Platzer PC Website Wins Interactive Media Award

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The Simonson Goodman Platzer PC website, designed by Trighton Interactive, has won the prestigious Interactive Media Best in Class Award in the category 'Legal.'

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Our goal was to develop a sophisticated, responsive website that clearly represented our client's high standards and expertise.

The Simonson Goodman Platzer PC website, designed by Trighton Interactive, has won the prestigious Interactive Media Best in Class Award in the category 'Legal.' According to the IMA, the Best in Class award is “the highest honor bestowed by the Interactive Media Awards. It represents the very best in planning, execution and overall professionalism.”

Awards are nothing new to Trighton Interactive, a leading full-service digital agency based in Orlando, but CEO Jody Resnick says his team is thrilled to be recognized for their attention to detail and focus on the user experience. “Our goal was to develop a sophisticated, responsive website that clearly represented our client’s high standards and expertise. We wanted to create an online presence that would show rather than tell the firm’s prospective clients that this leading New York medical malpractice and personal injury law firm has extremely high standards of service and practice.”

According to Dave Brinkhus, Trighton Interactive’s Creative Director, the Trighton team “pushed the boundaries of what’s possible to optimize user experience and maximize conversion. The color palette, typography and organization blend elegantly to give prospective clients a sense of the high quality representation they can expect from the firm.” Site visitors will also note that the site responds optimally to the screen on which it is being viewed, the site navigation is simple, and the content is clear and informative.

The distinguished professionals who serve as IMA judges rate websites on five criteria: design, content, feature functionality, usability and standards compliance. According to the IMA, “to win an IMA your site must excel in each criterion, rise above your competitor’s sites and deserve to be a top choice for your target market.” The website Trighton Interacive designed for Simonson Goodman Platzer PC excelled in all criteria, achieving an amazing score of 485 out of 500 points – Best in Class!

To explore the award winning website, go to simonsonlegal.com.
http://www.simonsonlegal.com

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Jody Resnick
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since: 11/2010
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