Jackson, MS (PRWEB) November 26, 2014
EdgeTheory is pleased to announce a partnership with Dr. Jason Walton, Head of School for Jackson Preparatory School in Jackson, MS. Dr. Walton will serve as EdgeTheory’s subject matter expert in the field of higher education. As Chief of Staff at Lynn University in Boca Raton, FL, Dr. Walton was instrumental in guiding the university to be proactive in speaking out about educational news and trends. He now brings that expertise to EdgeTheory, where we will utilize these recurring trends and themes in education to find further intersections for our clients to grow their Conversation Share.
Joe Stradinger, Founder and CEO of EdgeTheory, says, “EdgeTheory exists to find intersections between people’s passions and our client’s spheres of expertise, connecting people with businesses before they would ever look for that particular business. Dr. Walton’s thought leadership in higher education will help us intersect authentic conversations between our education clients and pre-students by talking about what makes the school unique, helping that pre-student find a school before they went looking for it."
More than anything else, Jackson Prep is a school that passionately pursues academic excellence…it is what they do best. With your first step on the campus, you will sense something different about Jackson Prep. The students demonstrate it. The parents support it. The faculty and staff instill it. The alumni testify to it. It is an expectation of excellence in all that the school does. Over the years, this expectation has developed into a tradition unmatched by any other school in the state. Jackson Prep is unique in that students come from elementary and junior high schools throughout the greater Jackson area. When you consider the variety of individuals who compose Jackson Prep, it is not surprising that the students’ talents and intellectual strengths are as diverse as their personalities. Because they are a community of learners, they value the academic abilities of each student, and they focus all of their resources to nurture each one’s special interests.
EdgeTheory is a Find Engine for businesses and organizations. The EdgeTheory Find Engine engages people, the Pre-Customers, before it occurs to them to look or search for the businesses and organizations that use the EdgeTheory platform. Conversation is the best way to influence and prompt the pre-customers’ decisions, and the largest conversations today are taking place every second on social media, and they influence decisions both online and off. EdgeTheory’s conversation platform finds the pre-customer through mapping, creating, publishing, and listening around algorithmically enhanced messaging. Finding intersections between the things that people think about frequently and our clients’ sphere of influence allows readers to connect and engage in a meaningful way.