The addition of the ‘Social Media Station’ to our trade shows and events has greatly impacted our brand awareness and reach in the IT marketplace and, more importantly, helps us fast-track our relationship development with our customers.
Teterboro, NJ (PRWEB) December 02, 2014
Computer Design & Integration (CDI LLC) today announced that it has won a NJ CAMA ASTRA award for its “Social Media Station” created in partnership with Leadarati, formerly Perspectiv3. Awarded the bronze level of distinction based on its unique concept and business impact, the two companies architected the social kiosk to engage and grow a social community of B2B partners, customers, prospects and employees during CDI hosted events.
The “Social Media Station” was designed for the purpose of enabling event attendees to post in real-time through socially enabled iPads on social platforms such as Twitter, LinkedIn and Facebook. Attendees are incented to join CDI’s community of social followers through event post creation. Prizes are awarded based on posting criteria.
“CDI can leverage the ‘Social Media Station’ for their largest events in order to grow and enhance their community of IT followers,” said Anita O’Malley, CEO, Leadarati. “Since it has made its debut, we have been able to increase their cross-platform social following by 25%. To be recognized by Nj CAMA for this social media business achievement is a great honor.”
“The addition of the ‘Social Media Station’ to our trade shows and events has greatly impacted our brand awareness and reach in the IT marketplace and, more importantly, helps us fast-track our relationship development with our customers,” said Leon Grassi, director of partner enablement, CDI. “We’re proud to count Leadarati as one of our top social business partners, and, together, we happily celebrate this achievement and look forward to sharing in our joint successes for years to come,” he added.
The ASTRA Awards, developed by the New Jersey Communications, Advertising and Marketing Association (NJ CAMA), recognizes the top tier of the region’s marketing and communications work. This work runs the gamut from print and web design to broadcast and social media to envelope-pushing marketing and public relations.
About Computer Design & Integration
Computer Design & Integration (CDI LLC) provides comprehensive and innovative technology infrastructure services that solve complex business challenges. Recognized since 2000 as one of the top 500 IT solution providers in the United States, CDI LLC’s strategic differentiation is its commitment to understanding its clients’ business processes while continuously ensuring the advancement of their corporate strategies with the integration of best-of-breed technology solutions – with a particular focus on highly available data center solutions. Founded in 1995, with a corporate headquarter in Teterboro, NJ, as well as office locations in New York City, and Philadelphia, CDI LLC has been recognized as one of the nation’s top 500 IT solution providers and listed as a member of the CRN 2014 Fast Growth 150.
Leadarati is a branding and marketing company that helps organizations, and the people that power them, to be leaders. Designed specifically for the B2B IT channel, Leadarati uses the most effective and up-to-date social, digital and mobile networking techniques to boost brand, drive value, increase opportunities and, ultimately, grow revenue. Their suite of social business programs and services are offered across the U.S. and Canada. For more information, visit http://www.leadarati.com or Twitter @leadarati