Digital Entertainment Ventures Partners with SPELLNET to Create a Video Channel for Korean Start-Ups

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Digital Entertainment Ventures (DEV), an early stage venture capital and advisory firm, and its Seoul-based partner, DEV Korea, have inked a deal with digital marketing firm, SPELLNET, to create a first of its kind video channel profiling Korean start-up companies.

Digital Entertainment Ventures (DEV), an early stage venture capital and advisory firm, and its Seoul-based partner, DEV Korea, have inked a deal with digital marketing firm, SPELLNET, to create a first of its kind video channel profiling Korean start-up companies.

DEV recently announced that it has deepened its connection to the growing startup community in South Korea with the formation of DEV Korea Discovery Fund. Backed by private funding from US investors and as well as a grant from Korea’s National IT Promotion Agency (NIPA), the fund has a goal of investing in 40 Korean companies over a two-year period.

SPELLNET has been selected to create videos for all of the companies receiving investment from DEV Korea Discovery which will be used by the individual companies for promotion and collectively programmed on a DEV Korea YouTube Channel. Eventually the DEV Korea Channel may expand beyond portfolio companies to cover the broader tech start-up scene in Korea.

“SPELLNET has added a critical component to our program,” said Alan McGlade, Managing Director of DEV. “Early stage companies need exposure, particularly those from outside the U.S. that are looking to make an impression here.”

According to SPELLNET General Manager Stephen Pelletier, “DEV is a trailblazer and one of the first tech accelerators to launch a pitch video channel on YouTube. SPELLNET will support the DEV Korea mission by capturing the essence of each and every portfolio company that visits New York City in a concise short format video that accentuates the unique value of their products. Videos are then posted to DEV News, YouTube, LinkedIn, and elsewhere and viewed back in Korea, as well as by a network of global investors and customers.”

About DEV (Digital Entertainment Ventures)
Launched in April 2012 and headquartered in New York City, DEV provides guidance, seed and early stage capital to companies building the next generation of digital services that are transforming media and entertainment. DEV is managed by seasoned media and venture executives Alan McGlade, Michael Yang and Swatick Majumdar and its Venture Partner, Damian Manning. Recent successes include the acquisition of early DEV Fund investment Human Demand by IgnitionOne. In 2014, DEV established offices in South Korea to better take advantage of its growing creative economy and spring-board investments to the global stage. Visit DEV on the web at http://www.devny.vc.

ABOUT SPELLNET
Based in West Hartford, CT, SPELLNET has been around since 1991, helping customers best utilize technology to help their businesses grow. Now, they are focused on showing their customers how beneficial that strong, focused video content and analytics tools can be. They also provide brand research, competitive analysis, and web design services. Visit SPELLNET on the web at http://spellnet.com/.

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Stephen Pelletier
SPELLNET
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Alan McGlade
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since: 08/2009
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