SnapStream Launches New Social TV Tools

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SnapStream Social TV Provides an Unprecedented View of Twitter TV Activity Alongside TV Show Itself & a Tool for Easily Sharing Any TV Moment on Twitter, Facebook and Tumblr

SnapStream's new Tweets Tab shows live tweets about any TV show alongside the TV show itself

SnapStream's new Tweets Tab shows live tweets about any TV show alongside the TV show itself

With our new Social TV features, we aim to make SnapStream an essential tool for any television producer, marketer or advertiser.

Today, SnapStream (http://www.snapstream.com) launches new features that make it a powerful tool for any organization seeking to understand and build TV audiences on Twitter, Facebook and Tumblr and increase their Twitter TV ratings and TV show viewership.

SnapStream is best known for its DVR appliance and TV search technology, which allows organizations from “The Daily Show with Jon Stewart” to the U.S. Senate to record and search television.

“We believe that Twitter, Facebook and Tumblr are an essential part of how people watch TV today. And we believe it’s early days for this phenomena—the importance of social media to TV will only grow. With our new social TV features, we aim to make SnapStream an essential tool for any television producer, marketer or advertiser,” said SnapStream CEO and Founder, Rakesh Agrawal.

“SnapStream's new social TV features should have an immediate impact since hundreds of existing SnapStream appliance users can upgrade to SnapStream 6.4 for free.”

SNAPSTREAM “TWEETS TAB”: VIEW LIVE TWEETS ABOUT ANY TV SHOW

The SnapStream “Tweets Tab” provides a simple and intuitive view of a TV show’s Tweet activity, useful for competitive intelligence, or to build one’s social TV ratings by engaging a show’s live viewers.

With Tweets automatically categorized for hundreds of U.S. TV channels and shows, SnapStream’s “Tweets Tab” automatically displays all the tweets about TV shows alongside the TV show itself.

SnapStream users can quickly “Snap” to a Tweet’s TV moment by clicking the “Snap” link in any Tweet in the “Tweets Tab”.

And, finally, any Tweet can be quickly engaged with a TV moment attached as an animated GIF, a screenshot or a video clip.

POST TV MOMENTS ON TWITTER

Quickly locate any TV moment with SnapStream and share it on Twitter—as a screenshot, an animated GIF or a full video clip. SnapStream is easy to use and accessible to all users over the LAN, so social media managers can do this on their own within seconds. No knowledge of TV recording or video editing is required. Link one or more Twitter accounts with SnapStream and then use the appropriate account while posting.

SHARE TV MOMENTS ON FACEBOOK

Within seconds, locate any TV moment and share it on Facebook as a screenshot or as a full video clip. Video clips are uploaded as native Facebook videos so they get the best engagement from Facebook viewers. SnapStream users can link one or more Facebook pages into SnapStream and then use the appropriate page while posting.

CREATE ANIMATED GIFS OF ANY TV MOMENT

Finally, SnapStream’s new Social TV features allows any TV moment to be converted into an animated GIF. Simply use SnapStream’s clipping tools to mark a start and end point for the animated GIF and then tweak animated GIF settings such as frame rate, playback speed and resolution. Download the animated GIF and then upload to Tumblr, Twitter or any other site that supports animated GIFs.

ABOUT SNAPSTREAM

SnapStream (http://www.snapstream.com/) is a powerful DVR appliance for organizations. A single SnapStream DVR appliance can record up to 10 TV shows at a time from a traditional cable, satellite or antenna TV source. And then anyone in that organization, from their Mac, PC or iPad, can watch live or recorded TV, search inside TV shows, create TV clips and more. SnapStream appliances start at a one-time cost of $10,000.

SnapStream is used by 100s of organizations to record and search TV, including The Daily Show with Jon Stewart, The Colbert Report, Last Week Tonight with John Oliver, E!’s The Soup, Huffington Post, Gawker, the U.S. Senate, the New York City Mayor’s Office, the City of Austin and the MLB Network.

Contact

Rakesh Agrawal
pr(at)snapstream(dot)com
713-554-4572

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Rakesh Agrawal
SnapStream
+1 713-554-4572
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@SnapStream
since: 01/2008
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