Promoter.io Raises Over $1M, Launches Powerful Self-Service Customer Loyalty Analytics Platform Based on Popular Net Promoter Score® (NPS)

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Easily predict customer behavior, proactively eliminate churn and negative word-of-mouth and identify your most loyal Promoters to help grow your brand and revenues.

Promoter.io NPS Dashboard

Promoter.io NPS Dashboard

Promoter has helped us tremendously. This is the only platform that allows us to drive highly actionable feedback from customers, analyze the responses for critical insights and effectively close the loop all in one place.

- Easily predict customer behavior, proactively eliminate churn and negative word-of-mouth and identify your most loyal Promoters to help grow your brand and revenues

  • Get started in minutes, not days or weeks; no engineering or technical expertise required
  • CEO & Co-Founder Chad Keck was previously a product lead for Rackspace & Hewlett-Packard; executive at AppFog (acquired by CenturyLink, June 2013)

Today Promoter.io is launching a new platform that completely automates the delivery, calculation and feedback loop of the industry standard metric for customer loyalty known as the Net Promoter Score® in an entirely self-service SaaS-based platform complete with powerful, in-depth analytics. Companies can proactively engage their customers to identify their strongest brand advocates, or Promoters, to drive increased customer recommendations and referrals. This new customer analytics platform aims to change the way companies drive organic growth, collect actionable feedback and proactively reduce churn.

Strategic advisor and investor, Fred Reichheld, creator of the Net Promoter Score® (NPS for short) says, “Promoter.io has done an excellent job of enabling the kind of ‘Lean NPS’ process we recommend in “The Ultimate Question 2.0”. With a nice balance between self-service simplicity and a powerfully comprehensive solution, Promoter.io stands out as one of the real leaders in the customer loyalty space.”

Investors include Lew Moorman, Pat Condon and Pat Matthews of Rackspace, the Geekdom Fund, MaxCDN and others. Strategic advisors include Chairman of Rackspace, Graham Weston; Geekdom Fund Partner, Don Douglas; and Lucas Carlson, Founder & CEO of AppFog (where Chad Keck ran NPS for years to help grow AppFog to 100,000+ developers).

"Promoter has helped us tremendously. This is the only platform that allows us to drive highly actionable feedback from customers, analyze the responses for critical insights and effectively close the loop all in one place. Anyone not using this tool is doing a disservice to their company,” said Joe Dan Dockrey, Head of Support, Rackspace.

Today, the world’s leading brands spend millions of dollars a year and hire teams of employees and consultants to run major NPS programs. Most startups and small to medium-sized businesses simply can’t afford to do this correctly and end up using a variety of tools not built for the job, which provide little or no value.

Promoter.io has created a comprehensive yet simple and affordable self-service platform that any business can get started with in minutes; no engineering effort required. Actionable customer insights and other predictive analytics can be acted on instantly from within the app which is how companies move beyond the score to drive real value.

“It can be devastating for a company to fail to understand how their customers truly feel about their brand. We built Promoter.io to make it incredibly easy to engage customers using a proven method that will lead to revenue growth, increased profitability and reduced churn,” says Chad Keck, CEO & Co-Founder, Promoter.io. “Our mission is simple – we empower all businesses to drive consistent, profitable growth by focusing on what builds loyal customers.”

In beta, Promoter.io was put to the test by NPS thought-leading companies including Rackspace, TeamSnap, ZenPayroll, MaxCDN, SmugMug, Groove, LiveChat, Baremetrics and dozens more.

Review the product demo video, watch how Rackspace uses Promoter.io to learn from customers or sign-up for a free trial account online at http://www.promoter.io.

Net Promoter, Net Promoter System, Net Promoter Score, and NPS are trademarks of Satmetrix Systems, Inc., Bain & Company, Inc., and Fred Reichheld and are being used under license.

About Promoter.io
Promoter.io is changing the way companies engage and learn from their customers to drive growth using the first self-service platform built specifically for the popular Net Promoter Score system. For more details, please visit http://www.promoter.io.

Additional Customer Quotes
"At TeamSnap, we built our business by having customers out there singing our praises. But we never had a way to measure that sentiment. By relying on Promoter.io, we’re able to easily gauge what we’re doing right (and wrong) by our customers, and to track how that changes over time. The data we get from our Promoter.io NPS surveys is invaluable."
-- H. Wade Minter, CTO, TeamSnap

“Using Promoter.io helped us quickly surface the areas where we were really excelling as well as the areas we needed to improve. This has helped us increase customer loyalty by 125%.”
--Josh Pigford, Founder of Baremetrics.

Contact
Michelle Corbett
Director, SparkPR
650.722.2673 (mobile, text)
mcorbett(at)sparkpr(dot)com

Website: http://www.promoter.io
Twitter: http://www.twitter.com/promoter_io
Email: chad(at)promoter(dot)io
Crunchbase: http://www.crunchbase.com/organization/promoter-io
AngelList: https://angel.co/promoter-io
Telephone: 855-435-5777

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Chad Keck
Promoter.io
+1 (210) 633-6600
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