Sarah will be critical to executing our brand mission to inspire others to Create a Life they Love.
Horsham, PA (PRWEB) December 03, 2014
Sarah Van Aken was recently named Vice President of Marketing at Kathy Davis Studios. Van Aken, who joined the company early in 2014 as Executive Director of Brand Development, provides leadership and guidance in all of the Company's marketing, design and licensing efforts, including brand vision and aesthetic, brand strategy, business development, partnerships, and coordination of communication across all three brands and markets. Through key strategies in organizational and creative development, she leads efforts to develop brand integrity and create a transformative experience for the KDS team, partners and loyal clients.
“Sarah will be critical to executing our brand mission to inspire others to Create a Life they Love,” says Kathy Davis, Chief Visionary Officer of the company that bears her name. “She will also carry out our vision to become an expanded lifestyle brand in 2015, as we launch products in home, bed and bath, home decor, gifts, decorative accessories, paper partyware, women’s fashion accessories, baby, stationery and social expression.”
Van Aken’s accomplished design ability and her inherent and proven understanding of how to build a brand into a business have been key factors in her success. She spent her early career in apparel sourcing in New York City and abroad. She relocated to Philadelphia in 2001, and over time, she successfully launched three award-winning fashion brands. In doing so, Van Aken pioneered a vertical apparel business model that is now being emulated throughout the industry.
“Kathy's clean, sophisticated yet casual aesthetic totally resonated with me, Van Aken says, “and I connected with the company's core mission and was awed by the focus on giving back to the community. It's a fantastic opportunity to work with a brand that is built on authentic connection and incredible style.”
About Kathy Davis Studios:
Kathy Davis Studios (KDS), headquartered in Horsham, PA, is a leading design company that began over 25 years ago, serving the greeting card, stationery and gift industries. It has since expanded to become a lifestyle brand with key categories in home and fashion. Led by Kathy Davis, America’s top social expression designer, KDS is known for expressive, hand-painted art and inspiring, hand-lettered messages. The firm designs meaningful products that sell worldwide, products that foster connection and inspire others to create a life they love. Please visit us at http://www.Kathydavis.com