Shop Till You Pop LA, Annual Holiday Pop Up Shop is Sizzling with Hot Brands, Top Influencers and Much More at the W Hotel Hollywood

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A percentage of all sales at the first Annual Holiday “Shop Till You Pop LA” event December 13-14, 2014 at the W Hotel Hollywood will benefit Children’s Hospital Los Angeles

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A percentage of all sales from the two-day Pop Up will go to Children’s Hospital in Los Angeles.

Shop Till You Pop LA, a two-day Holiday Pop Up Event, presented by Pop Your Shop and The Loft Entertainment, will take place on Saturday, December 13, 2014 and Sunday December 14, 2014 at the W Hollywood from 1pm-6pm. Admission is free to shop!

Hosts include: Fashion Blogger, Kier Mellour of House of DVF, and; Lifestyle Blogger, Lindsey Caldwell of; Fashion Blogger, Sydne Summer of; and Beauty Blogger, Jamie Stone of

20 Brands will be featured including: All Things Fabulous, pursecase, The Style Club, Jacob Davis, Charmises, good hYOUman, J.D. Luxe, My Bisoux Box, POP Beauty, and many more.

The Painted Nail, a chic, new nail bar at the W Hollywood, will be doing mini manicures using their New Color Flash 30 second nail color.

The first 50 shoppers to RSVP on both Saturday and Sunday will receive a VIP gift upon check-in. There will be surprise giveaways throughout the entire event.

A percentage of all sales from the two-day Pop Up will go to Children’s Hospital in Los Angeles.

The event's media partners include LMNG Group and 365HANGERS - a FashionTECH and lifestyle company that produces digital content for fashion, lifestyle, beauty, and food trends.


About: Pop Your Shop

Pop Your Shop is a One Stop Shop to create the ultimate Pop Up experience for your brand. We help build your Pop Up from A to Z, from conception to execution. We work with companies who want to launch a new product, create buzz around an existing product or looking for a new experiential platform to engage consumers. Our niche is to connect key influencers to brands, to maximize visibility in the marketplace. PYS works with all types of companies, ranging from retail to beauty to tech and beyond.

About: The Loft Entertainment

The LOFT entertainment is a brand development and celebrity marketing company focused on accelerating brands and has a 15 + year record of accomplishments. We are the “go to” company for Celebrities and Consumer Brands wanting to work together. We specialize in celebrity marketing, celeb & influencer deals, celeb activations and events and brand acceleration. @theloftent

For general information and inquiries, please contact: Kristi Kaylor, The LOFT Entertainment, 310.717.6753 or kristi(AT)

For media inquiries, or to schedule an interview with the founders, please contact Lexie Olson at Melrose PR- Lexie(AT) or 310.260.7901

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Lexie Olson
Melrose PR
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