Rising Concerns of Vehicular Safety and Convenience Fuels Advanced Driver Assistance Systems Market 2013-18

Share Article has announced the addition of the “Global Advanced Driver Assistance Systems (ADAS) Market: Trends and Opportunities (2013-18)” report to its offering.

The report presents a comprehensive coverage of the worldwide ADAS market, supported by current and past market statistics, and combined with plausible future growth figures. The report states that the global ADAS market is driven by upward trends such as growing emphasis on safety and increasing demand for comfort driving through latest technological products on a global front. However, the market is also faced with a number of downward trends such as recurring phases of global inflation, high complexity and cost pressures related with the manufacturing of ADAS products, the challenges involved in validating and testing these products, and the fact that these products may lead to distraction while driving.

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The report states that the global ADAS market has observed significant growth in the past few years. Factors such as the increasing deployment of ADAS in low-cost cars, rising demand from developing countries, the rising prevalence of driverless cars, and the rising level of integration of electronic equipments with automobiles will keep raising demands for ADAS products in the future.    

The report segments the global ADAS market into sensor level, system level and semiconductor level of these systems. Also, popular ADAS systems including park assist systems, adaptive cruise control systems, blind spot detection systems and forward collision warning are studied in detail in the report.

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The report defines Advanced Driver Assistance Systems, or ADAS as systems that help automobile drivers drive better by providing a wide range of data for added safety of the driver and the people around. Sensors such as radar, camera and ultrasonic, actuators such as EPS and ESC and systems such as smart parking assistance systems (SPAS), lane keeping assistance systems (LKAS), smart cruise control (SCC), and pre-crash safety (PCS) are commonly included by most popular ADAS products in the market.

Other innovative features such as Lane departure warning system (LDWS), Park assist, Collision avoidance system, Lane change assistance, and Adaptive cruise control (ACC) also help in improving safety and convenience while driving. Preemptively, these features and systems work unlike classic safety equipments such as airbags and seatbelts. ADAS products mitigate the chances of occurrence of an accident, as compared to seat belts and airbags which serve to minimize fatalities after an accident. Playing an effective role in significantly improving driver’s and occupant’s safety, ADAS products help enhance the overall on-road environment of a place.

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The report presents detailed profiles of some of the leading businesses operating in the global ADAS market. Companies studied by the report include Denso Corporation, Continental AG, Bosch Limited, and Autoliv Inc. A detailed study of popular regional markets is also included in report. The markets studied by the report include regional ADAS markets of North America, Europe, and Asia-pacific.

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Global And China Advanced Driver Assistance System (ADAS) Industry Report, 2014-2015

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The application of ADAS system can significantly reduce the number of traffic accidents and the severity of injuries. At present, the greatest motivation to develop and adopt ADAS comes from more stringent requirements on safe driving from governments. Developed countries, such as the ones in Europe, USA and Japan lay down stipulations on ADAS configuration in new vehicles with respect to legislation and rating requirements (NCAP), generally requiring ADAS to have functions of forward collision avoidance (FCA) and lane departure warning (LDW). The forerunner EU also puts forward requirements on automatic emergency braking (AEB), lane keeping assist (LKA) and even pedestrian detection.

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ADAS has been among the fastest growing field in automotive market and is expected to register a CAGR of 34% during 2013-2017. Currently, developed countries in Europe and America have had nearly 8% of new vehicles equipped with ADAS, compared to merely about 2% in emerging markets. It is predicted that 50% of new vehicles will carry ADAS by 2022 globally.

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