Force Marketing to Host “Dealership Marketing Strategies for 2015” Webinar on CBT Automotive Network

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Automotive marketing firm Force Marketing will host a webinar entitled “Dealership Marketing Strategies for 2015” on the CBT Automotive Network on Thursday, Dec. 11 at 12 p.m. EST. Speakers will include John Fitzpatrick, Eric Mercado and Nick Cybela.

Force Marketing - Automotive Marketing Firm

Force Marketing, one of the nation’s leading automotive marketing firms, is set to host a webinar entitled “Dealership Marketing Strategies for 2015” on the CBT Automotive Network. The webinar will take place on Thursday, Dec. 11 at 12 p.m EST.

The hour-long webinar will feature presentations from Force Marketing’s CEO and President, John Fitzpatrick, Vice President of Business Development, Eric Mercado, and Senior eCommerce Strategy Director, Nick Cybela, and will be hosted by Russell Brown from the CBT Automotive Network.

Those who attend the webinar, which will be broadcast live on the CBT Automotive Network website, will learn about innovative programmatic advertising techniques, new trends in digital marketing, as well as proven multi-channel marketing strategies.

“This is an incredibly exciting time to be in the automotive industry,” said Fitzpatrick. “There’s so much opportunity for dealers to set themselves apart from their competition, and in this webinar, we intend to share strategies and solutions that we know will help them see an increase in web traffic, showroom traffic and market share.”

This is the second live webinar that Force Marketing has hosted with the CBT Automotive Network. In May of this year, Mercado presented on “How to Connect with Today’s Customer Through a Multi-Channel Approach.” The agency has also previously hosted webinars through DealerOn, as well as on its own.

Dealers and automotive industry professionals who are interested in attending Force Marketing’s CBT Automotive Network webinar next Thursday can register in advance by visiting


Force Marketing is an automotive direct mail and digital marketing company headquartered in Atlanta, Ga. The company offers marketing services to an expansive client base throughout the U.S. and Canada. The company made Inc. magazine’s 500|5000 list of the fastest-growing private companies in the U.S. in 2014 for the sixth consecutive year. More information about their auto dealership marketing services can be found online at

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