e-Spirit and Tahzoo Join Forces to Create Improved Customer Experiences

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New alliance brings together the strategic insights, content marketing expertise and key technologies needed to improve customers’ experiences

e-Spirit Inc., a leading supplier of content management solutions, and Tahzoo, a leading provider of digital Customer Experience (CX) services and solutions, today announced they have come together to offer integrated services to help companies make significant and lasting improvement to their customer experience while driving towards measurable outcomes for the business.

In today’s complex, always connected, omni-channel world, having a beautiful website is not enough. To capture and hold the attention of consumers and business buyers alike, brands must deliver personalized and relevant experiences regardless of location or device along their entire customer journey. This presents many challenges for businesses from dealing with organizational hurdles to technology integration roadblocks.

“Making significant improvements across the entire customer journey can often be an overwhelming undertaking for many companies,” said Robert Bredlau, Chief Operating Officer for e-Spirit, Inc. “That’s why we are excited to be working with Tahzoo. Their data-driven insights, content strategy, and engineering rigor combined with the FirstSpirit CMS platform will allow companies to make significant improvements in the customer experience. We are making it easier than ever before to align all the moving parts that must come together to power a successful customer journey.”

Tahzoo provides pioneering Fortune 500 brands with services and solutions to help them build a customer-centric Enterprise Marketing Platform. This platform incorporates software such as the FirstSpirit CMS integrated with a wide range of enterprise and third-party software to deliver engaging, relevant and personalized customer experiences across channels, devices and platforms producing positive business outcomes. Using data-driven insights to help clients understand their audience, Tahzoo develops, executes, and operationalizes tailored customer experience strategies which shape how brands think about CX.

“Becoming customer-centric is no longer an option for successful business,” said John Kottcamp, Chief Marketing Technologist for Tahzoo. “The path to customer-centricity requires the tight integration of people, processes and technology. We are excited to join forces with e-Spirit because we see how well FirstSpirit integrates with top enterprise marketing platform components from providers like SAP, Hybris and IBM, making it easier for companies to implement successful CX programs.”

e-Spirit pursues a best-of-breed strategy and is a leader in integration. It has always concentrated on its core CMS competences while integrating with other best-of-breed systems including web analytics, digital asset management, CRM, e-commerce, portals and much more. This approach gives companies the ability to eliminate silos and improve the flow of content and data across integrated solutions to create new synergies and deliver outstanding customer experiences.

About Tahzoo
Where customer experience and business results collide, disruption is the new norm. Tahzoo is at the forefront solving the biggest and most complex customer experience (CX) problems. Coupling innovative thinking with engineering rigor, we provide our clients with the services and solutions needed to deliver relevant and personalized customer experiences.

An end-to-end 21st century CX agency, Tahzoo is pioneering with big brands to think differently about customer experience. We’re all just beginning this journey. Shoes are optional. http://www.tahzoo.com.

About e-Spirit
e-Spirit is the manufacturer of the FirstSpirit™ content management system. Companies in all areas of business rely on FirstSpirit to help them deliver a powerful online presence that leads to a healthy bottom line. User-friendly and intuitive to use, FirstSpirit provides solutions for creating, managing and publishing content, regardless of where it resides—on corporate websites, online stores, enterprise portals, intranets or extranets. Founded in 1999, e-Spirit operates in 13 locations in the United States and Europe. Clients include Speedo, Airbus, BASF, Bosch, Commerzbank, KLM, Olympus, Barbri and Nord Drive Systems.

Media contact for e-Spirit:
Rob Goodman
McKenzie Worldwide
+1 (503) 380-2441
robg(at)mckenzieworldwide(dot)com

Media contact for Tahzoo:
Ariel Burch
PAN Communications
+1 617-502-4300
tahzoo(at)pancomm(dot)com

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Rob Goodman
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