Steven Ellis Named COO of Unique Advertising Media & Telecom Company, 4xx, LLC

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Steven Ellis named COO of 4xx, LLC, a company that inserts advertising into wrong number telephone calls.

“With 90-million telephone calls every day in the United States going to wrong numbers, this medium present a new and unique opportunity for advertisers to reached untapped local and national markets."

Steven Ellis, a founder of Beyond the Box Telecommunications and GoCode Telecom, has been named Chief Operating Officer and General Manager of 4xx, LLC.

4xx, LLC processes wrong-number telephone calls that are forwarded by local and long distance telephone companies, and plays a very short advertisement for each. Typically these telephone calls are aimed at wrong numbers or at closed accounts and generate a VoIP computer code of 404/403, hence the industry name of code 4xx calls.

A U.S. patent on the 4xx programming has been applied for, and U.S. trade mark filed on the ‘4xx call transfer’ name.

The appointment of Ellis was approved by the 4xx, LLC board of directors, and announced by Stephen Matlock, president and CEO of 4xx.    

Ellis, a resident of Eagle, Idaho, is a long-time telecommunications professional who brings a fully functioning and in-place team to the 4xx group. The Ellis group will continue to manage GoCode.

“4xx has developed a unique product – an advertising medium that happens to reside in the telecommunications sector,” said Matlock.

“We are extremely pleased that Mr. Ellis has chosen to join the 4xx team, and we believe his talents, and that of his team, will propel 4xx, L.L.C. through its national roll-out in 2015.

“With 90-million telephone calls every day in the United States going to wrong numbers, this medium present a new and unique opportunity for advertisers to reached untapped local and national markets,” said Mr. Ellis.

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