Allegro Impresses Viewers With Launch of Innovative New Website

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The new website features a fresh layout and design, which was created to provide easy navigation for viewers and align with Allegro's brand.

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Allegro recently launched a new website designed for seniors, caregivers, residents and employees. The new website was created to provide insight to daily life at Allegro. The website can be viewed at the URL

The website features an innovative layout and design with new functionality and features. The new look was engineered to provide streamline navigation for viewers and align with Allegro’s brand. Features such as rotating headers, responsive design and navigation give the website a modern feel.

Community pages provide the viewer with a realistic journey throughout the community. The website showcases larger photos and straight-forward navigation to items such as floor plans, virtual tours, FAQs, etc. Virtual tours for each community provide 360-degree movement for viewers throughout each room of the community.

Allegro worked with full service digital marketing firm, Captiva Marketing, to design and build the website. cfk creative managed the creative direction of the website. cfk creative is a brand, marketing and graphic design company specializing in the senior living market. With a growing number of smart phone and tablet viewers, Allegro was eager to create a responsive website that was easy to navigate across multiple screen sizes including mobile, tablet and desktop.

Please visit the new website at

About Allegro

Allegro specializes in the development and management of luxury senior living communities. They currently operate nine communities throughout Florida and Kentucky, with a corporate office in St. Louis, Missouri. They specialize in independent living, assisted living, memory care and skilled nursing. Allegro provides seniors with services and amenities to live an inspired life. More information on Allegro can be found at

About Captiva Marketing

Founded in 2002, Captiva Marketing is a full service digital marketing firm specializing in all elements of search marketing and web design. Captiva’s mission is to help businesses achieve their online marketing goals by providing intelligent guidance and support based on research and experience; offering services based on sound theory and practice; and employing technology to streamline activities and empower organizations. For more information, please visit

About cfk creative

cfk creative, founded in 2007, has won numerous awards for their work in senior living marketing, from logos to direct mail pieces. Connie Fry, owner and creative director has been in the creative field for over 28 years with 15 of those years devoted to a passion of hers, the elderly. She donates her time as a Helpline Specialist and speaker for the local chapter of the Alzheimer's Association. For more information on cfk, please visit

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Sarah Sheridan
Allegro Senior Living
since: 04/2012
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