Website of the Blind and Visually Impaired Becomes More Accessible for all Web Users

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Partnership to Promote Greater Website Usability for People with Disabilities

sitecues on My Blind Spot

My Blind Spot(MBS) is partnering with sitecues by Ai Squared, the makers of the ZoomText family of products and Window-Eyes, to ensure the organization's website is easier to see, hear, and use for people who are low vision, visually impaired, or print disabled. By partnering with sitecues, MBS ensures that all people can access the organization's website without the need of costly assistive or adaptive tools.

"This is a natural partnership, and a simple and very cost effective solution," said Albert Rizzi, Founder and CEO of My Blind Spot. "One of the most attractive features of sitecues, we found, is that it provides web accessibility at no cost to end users with low vision."

MBS has taken great pride in developing and designing an accessible website that complies with the globally recognized Web Content Accessibility Guidelines (WCAG). The organization also works with clients across the country to introduce best practices that ensure adherence to the same standards.

Hurdles remain, however. Studies have shown that less than 5 percent of people who could benefit from assistive technology have the adaptive tools needed to be successful. Adding sitecues to the MBS website will help bridge this digital divide by offering built-in Zoom and Speech tools for the low vision community.

“This partnership, coupled with MBS’s current work underway to make QuickBooks user-friendly with Window-Eyes, demonstrates the mutual commitment of Ai Squared and MBS to enable people of all abilities to overcome challenges accessing digital information,” said Marc Zablatsky, vice president and general manager of Ai Squared. He hopes other organizations will look to the experience of MBS to see how easy it is to make a website more accessible. “It’s like giving a free assistive technology to every website visitor.”

sitecues by Ai Squared is a turnkey SaaS product that is easily integrated into existing websites, giving people an intuitive zoom and speech functionality every time they visit the MBS website. With sitecues, MBS can better serve those with significant low vision, age-related diminished vision (boomers and seniors), and other visual and print disabilities.

About sitecues
sitecues by Ai Squared is a SaaS accessibility product that builds zoom and speech capabilities right into websites, so people with low vision other visual and print difficulties can more easily see and hear content. Over the past 20 years, Ai Squared has been the worldwide leader in assistive technology solutions for people with visual impairments. The product line is available in more than 20 languages and sold in 45 countries through a network of over 350 global distributors. Ai Squared's screen magnification and screen reading products dramatically improve a computer's usability and friendliness for users who are blind or low vision, raising their productivity, satisfaction, and independence. In addition to sitecues, Ai Squared products include ZoomText, ZoomText Large-Print Keyboard, ZoomText ImageReader, ZoomText Mac, Window-Eyes, the ZoomReader iOS app, and the ZoomContacts iPad app.

About My Blind Spot
My Blind Spot is dedicated to advance equal access and promote understanding, respect, and opportunity for the blind, the visually impaired, and the print disabled. The organization was founded on the belief that all individuals are entitled to acceptance, encouragement, and respect, as well as freedom from discrimination, labeling, and stereotyping, regardless of the challenges they face in life.

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Howard Davidson
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