With the Loyalty360 Awards we objectively identify the winning strategies and then help those brands tell their stories, in order to educate the market about what’s working.
Cincinnati, OH (PRWEB) December 15, 2014
Loyalty 360 – The Loyalty Marketer’s Association today kicked off its 2nd year honoring outstanding achievement in building customer loyalty with the official opening of the call for entries for its 2015 Loyalty360 Awards.
On the heels of a highly successful inaugural year, the awards will again rank customer loyalty strategies in an objective and unbiased way. Entries will be accepted in five unique categories that impact customer loyalty. Winners will be recognized for using innovative, cutting edge and creative approaches to building lasting, profitable relationships with customers.
“We’ve introduced the awards at a time when loyalty marketers are hungry to understand what’s truly working to build customer loyalty,” said Mark Johnson, CEO of Loyalty360. “New technologies and the opportunity to tap into customer data have created a renaissance in customer loyalty, which many brands are struggling to navigate. With the Loyalty360 Awards we objectively identify the winning strategies and then help those brands tell their stories, in order to educate the market about what’s working.”
Companies are encouraged to enter the Loyalty360 Awards to gain recognition for their success and to help advance customer loyalty, a critical marketing strategy. Winners will be announced and honored at a ceremony taking place during the 8th annual Loyalty Expo, April 27 – 29, 2015 in Orlando, Florida.
Any company with a customer loyalty strategy is eligible to enter. Nominations will be accepted from companies of all sizes, operating in any industry, in North America as well as EMEA, APAC and LATAM. The 2015 awards will name the 360-Degree Loyalty Award winner, as well as Platinum, Gold, Silver and Bronze winners in the categories of Loyalty or Rewards Program, Technology & Trends, Customer Experience & Engagement, Customer Insight or Voice of the Customer and Creative Campaign.
Entries are being accepted now through February 16, 2015. Visit http://loyalty360.org/the-loyalty360-awards/ for more information and to enter.
Loyalty360 – The Loyalty Marketer’s Association is an unbiased, market driven, voice-of-the-customer focused clearinghouse and think-tank that is committed to bringing loyalty to the forefront as a critical marketing strategy. A trusted source for cutting-edge research, best practices, and networking opportunities, Loyalty360 gives marketers the expert insights and guidance they need to better understand loyalty and develop programs that effectively engage their customers and employees and build stronger relationships with them.