Converge Enterprise offers Business Process Management (BPM) functionality in its cloud CRM solution

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Powered by business processes management (BPM) functionality, Converge Enterprise offers complete flexibility and adaptability for any SMB. It offers leading capabilities to help organizations – automate tasks, improve customer experience, maximize sales opportunities and increase the ROI on CRM investment.

By including the BPM, businesses now will get an added advantage. They can review the existing processes, identify the loopholes, highlight areas for improvement; and apply the CRM to make the operations more efficient.

Converge Enterprise, Inc integrates Business Process Management functionality in its customer relationship management (CRM) solution. After making much news in the CRM industry as one of the first few CRMs to cover sales, marketing, customer service and collaboration together – this is the latest unique value proposition that Converge has added.

In today’s market where most mid-to-large organizations require industry-specific customer relationship management (CRM) and business process management (BPM) software, Converge Enterprise comes across as the ONE STOP SOLUTION.

It exceptionally blends Customer Relationship Management (CRM) and Business Process Management (BPM) to help businesses improve efficiency and increase sales. It focuses on both the internal and external business processes to enhance client experience and satisfaction.

Converge Enterprise, Inc CEO Mr. Manash Chaudhuri stated -

"Till now, our cloud CRM solution functioned as a catalyst to help achieve business goals. However, by including in the BPM engine, businesses now will get an added advantage. They can review the existing processes, identify the loopholes, highlight areas for improvement; and apply the CRM to make the operations more efficient. In short Converge will function as complete Business Growth Software."

And what’s best, Converge meets the most important need of DYNAMIC FLEXIBILITY. It allows businesses to adapt the software to their processes, and not the other way around. It provides easy configuration for any vertical solution: right from Merchant cash advance (MCA), CPAs and telcos, to real estate, attorneys and others. In simpler words, Converge Enterprise offers the adaptability of getting easily converted from a horizontal to a vertical solution. And this is precisely what distinguishes Converge from the other CRMs.

Mr. Manash Chaudhuri, further explains this -

"For Converge Enterprise to successfully work as a unified business solution, it’s important that it works in tandem with the sales process of every business. And with the inclusion of a robust BPM module, Converge precisely offers this advantage.

It easily adapts to the sales cycle requirements of any business. Whether the business is working with a short-term and long-term sales cycles or is engaged in a business to business or business to consumer sales cycles - not only does Converge conforms to the sales process but understands its stages, orchestrates it and empowers the business to achieve consistency and collaboration within it."

On one hand where majority of the renowned CRM vendors do not provide BPM, or provide it on additional cost as a separate module or via a third party vendor – Converge has gone the extra mile to bring this functionality within its solution.

The objective is one: to enable the fast growing small and medium business fill the gap of budget and resources by using an all-inclusive Converge Enterprise solution with marketing, sales, service, collaboration and BPM features incorporated into it.

About the Company

Converge Enterprise, Inc is a leading Cloud CRM company offering an innovative collaboration network portal that connects Customers, Partners and Employees through cloud technology. Within one year of its product launch, Converge Enterprise has been widely acknowledged worldwide as the most intuitive and functional management solution for all business verticals.

Follow Converge Enterprise Facebook page and Twitter handle @converge_crm for real-time updates.

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Roxanne Taylor
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