The mobile POS technology we’re showcasing at NRF changes the dynamic between retailers and consumers.
AUSTIN, TX (PRWEB) December 16, 2014
Wincor Nixdorf, a global leader in advanced retail and banking IT solutions, today provided an update to its storyline for the upcoming National Retail Federation (NRF) event in New York. At the show, Wincor Nixdorf will unveil new technology and services to help retailers automate their point of sale and back office functions in a manner that provides a better overall experience for customers and retail staff. These new solutions not only enhance conversion rates, they also provide merchants with new opportunities to up- and cross-sell that increase the basket size for each order.
At NRF, Wincor Nixdorf, and several of its customers and partners will discuss a number of global trends, including:
- Consumers today are constantly connected and well informed regarding product details and competitive offers. They expect retailers to have the same information at their fingertips.
- Customers seek different checkout options for different shopping situations – from traditional checkouts over automated self-scanning checkouts to mobile self-scanning options.
- Hospitality retailers are installing automated kiosk terminals that have been proven to increase revenue over manual, employee-tended POS systems.
- Lifestyle & fashion retailers are increasingly seeking elegant and mobile POS solutions, which they feel extend their brand and help them connect with their target audience.
To address these trends, Wincor Nixdorf will showcase a number of new solutions at NRF:
The new BEETLE /moPOS solution is designed to offer the best of both worlds. It provides the power and functionality of a traditional POS terminal and the mobility to serve customers anywhere and at any time. The tablet (8.3” and 10.1”) is based on Intel’s latest processor technology that runs a Microsoft Windows 8.1 or an Android 4.4 operating system. It enables retailers to run their current Windows-based POS and Merchant Management applications, or implement a new App-based solution suite.
“In the past, interaction between employees and customers at the checkout rarely provided up-selling opportunities because all of the customer’s purchasing decisions had already been made. Moving employees around the store enables them to point out complementary products, answer inventory questions, and discuss current sales promotions that not only enhance conversion rates, but also increase the basket size,” said Patrick Leonard, Vice President Retail at Wincor Nixdorf, North America. “The mobile POS technology we’re showcasing at NRF changes the dynamic between retailers and consumers.”
Especially for retailers in the hospitality segment, Wincor Nixdorf will showcase its newest W1000 interactive Kiosk, and discuss how fast food retailers around the globe are leveraging this new and innovative design to increase revenue with younger consumers. At NRF, Wincor Nixdorf will discuss research validating how younger consumers are not only more comfortable ordering through an interactive kiosk, but they’re also ten percent more likely to purchase add-ons that are offered in a non-personal, automated fashion. Wincor Nixdorf will also be on hand at NRF to discuss how the combination of German engineering and personalized hardware design plays a key role in retailer success.
For automating activities on the back end, Wincor Nixdorf will showcase the latest version of its cash office management office solution, which helps retailers optimize their cash management by creating a closed loop between all points of sale and the cash office. This automated front and cash office solution frees employees from routine functions, such as sorting and counting cash. And it gives retailers a real-time awareness of their cash situation, which enables them to be more self-sufficient. This solution is ideal for larger retailers with significant cash takings per shift, such as supermarkets and hypermarkets. Additional details on this technology will be released during the NRF show in January.
At NRF, several partners and customers will be on hand to share their experiences in leveraging Wincor Nixdorf’s latest technology to accomplish their objectives. Participants include: food retailer Hershey’s, grocer Waitrose, grocer and pharmacist Kroger and apparel retailer Kiabi. IT and solutions provider Retail Pro is also demonstrating Wincor Nixdorf’s solutions in booth #1503.
If you would like more information on Wincor Nixdorf’s retail solutions, please plan to visit booth #4217 at NRF. Members of the media can schedule an interview by contacting Thomas Daubenbuechel at thomas.daubenbuechel(at)wincor-nixdorf(dot)com / Anissa Vaast at anissa.vaast(at)wincor-nixdorf(dot)com.
About Wincor Nixdorf:
Wincor Nixdorf is one of the world’s most successful IT solution specialists for process optimization at the consumer touch-point, covering its core industries of banking and retail. With its U.S. headquarters located in Austin, Texas, Wincor Nixdorf Inc. provides a broad range of innovative hardware and software solutions, complemented by high-end services to many of the world’s biggest and most well-known business organizations, raising the overall efficiency of procedures and workflow to improve consumer engagement and reduce operational costs. Wincor Nixdorf has a presence in more than 130 countries and annual sales revenue of approximately $3 billion. For more information, visit http://www.wincor-nixdorf.com/usa.