LAER Realty Partners Expands to Colorado

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New England real estate powerhouse expands to Denver real estate market in a partnership with Metrowest Real Estate Services.

Independent real estate giant LAER Realty Partners, with 13 offices throughout Massachusetts, recently expanded into Colorado in a partnership with Metrowest Real Estate Services. LAER enters the Colorado real estate market with more than 20 sales associates in two offices located in Thornton and Lafayette.

Employing broker of the Colorado team, Krista Allard said, “Our agent team is very excited about the LAER Realty Partners brand. The tools, training, technology, and marketing materials now available to our team members are second to none. Our goal is to expand into several markets throughout greater Denver, and we are poised to do so with the LAER brand behind us.”

LAER Realty Partners launched in 2014 when owners Stacey Alcorn and Andrew Armata disaffiliated with the franchise they had been a part of for 14 years. Since their initial launch in April, 62 agents joined the firm in Massachusetts, and more than 100 have committed to joining in 2015.

LAER Realty Partners co-founder, Stacey Alcorn remarked, “Our value proposition is unlike any other in the real estate industry. We teach agents to be lions in the real estate world. Lions are strong, competitive, and protective. They live comfortably outside their comfort zone. If there’s one thing we are great at it is teaching our sales team to break through their comfort zone to achieve their Big Hairy Audacious Goals in life. There are millions of agents who are happy living within the confines of what life hands them….those agents wouldn’t thrive here. We recruit and retain warriors who will stop at nothing to achieve greatness in their lives and businesses. We are the lions of the real estate industry.”

Andrew Armata, also a LAER Realty Partners Co-Founder added, "2015 is going to be a pinnacle year for our organization. The primary focus will continue to be on growth throughout the New England region, although we do anticipate additional expansion into other markets around both the United States and Canada. We are thrilled to announce today that Ken Blevins and Krista Allard will be our Brokerage Partners, and will be implementing our recruiting and retention strategies in the greater Denver, CO market. We are confident they will do a fantastic job and help us make LAER Realty Partners a household name in the Mountain States."

LAER Realty Partners is a full service residential and commercial real estate firm serving New England and Colorado.
For press inquiries contact Stacey Alcorn at 978-479-4053.

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