GetLenses has rebranded as Vision Direct, and is now Europe’s largest online supplier of contact lenses.

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GetLenses is now Vision Direct, consolidating the company’s position as Europe’s largest and most trusted online supplier of contact lenses. Following the branding changes, Vision Direct will focus on providing even faster delivery, better prices and unrivaled customer experience.

GetLenses is now Vision Direct

GetLenses is now Vision Direct, Europe's largest online contact lens supplier

We are proud to announce that GetLenses is now Vision Direct; Europe's largest and most trusted online supplier of contact lenses.

Since acquiring Vision Direct UK in February 2014, the company has seen impressive growth. Rebranding GetLenses to Vision Direct is a natural consolidation of both brands, and offers an opportunity to expand into wider markets, while providing an even better customer experience.

Michael Kraftman, CEO of Vision Direct, commented:

“We are proud to announce that GetLenses is now Vision Direct; making us Europe’s largest online supplier of contact lenses. With the fastest delivery options in the market and award-winning customer service, we’re thrilled to offer our customers an unrivalled shopping experience. Customer service is at the heart of everything we do, so much so that we’re looking to move our Trustpilot score, currently a strong 9.2, to at least 9.5 by the end of 2015.”

The rebranding of GetLenses to Vision Direct is complemented by successful acquisitions in several European Markets, with Vision Direct now operating in Ireland, Netherlands and Spain. Further expansion is planned for 2015.

The move to Vision Direct will only be positive for GetLenses customers, who will receive an even better quality of service, superfast delivery and market-leading contact lens prices up to 45% lower than those of high street opticians. The company’s award-winning customer service team is available seven days a week (8am – 8pm) to offer support and advice.

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Charlotte Davis
@Visiondirect_UK
since: 11/2009
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