Xsolla Teams Up with PayGarden to Offer 100+ Gift Cards

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Xsolla, a company behind an innovative tool for sales and marketing of video game content, is pleased to announce it joined forces with PayGarden, a provider of gift card payments for online businesses.

The new deal instantly increases the number of alternative payment options offered through Xsolla to 700+ and gives Xsolla’s game partners access to over 100 major gift card brands right in time for the holiday season. Xsolla previously offered game developers access to such gift cards as Subway, CVS, K-Mart, and a few others.

Now, thanks to cooperation with PayGarden, players of Xsolla game partners can use dozens of popular gift cards including: Walmart, Starbucks, Best Buy, Target, Gamestop, and Home Depot. The complete list of brands supported by PayGarden covers the majority of retail gift card volume in the US.

As gift cards will flood the market this holiday season, Xsolla and PayGarden make it easy for game developers to accept in-game payments from players, increasing conversion rates and driving incremental revenue. Players, in their turn, can take advantage of the extended list of accepted brands, unlocking value in their cards by redeeming them for virtual currency and goods.

With the US gift card market booming to the tune of more than $100 billion, Xsolla expects to help a lot of consumers get what they really want from the gift cards they received this year.

About Xsolla
Xsolla provides a tool for sales and marketing of video game content, offering its partners easy integration, streamlined user experience, and personalized service. Partners rely on Xsolla for customer support, anti-fraud, and analytics. Headquartered in Los Angeles, CA, the company has offices in Russia, Korea and Brazil and offers its services globally.

About PayGarden
PayGarden enables online payments via 100+ popular US gift cards to drive new revenue for its partners.
From electronics and apparel retailers to restaurants and coffee brands, PayGarden offers the widest reach into unused gift cards, helping partners monetize customers who would not otherwise pay. PayGarden is headquartered in San Francisco, CA.

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Ulyana Chernyak
Xsolla
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