Innovative Home Exercise Program Removes Guesswork From Fitness-Based New Years Resolutions

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Transform by Moveball™ is a comprehensive solution perfectly suited for every New Years fitness resolution. It is a home exercise program kit designed to kick-start 2015 with all equipment and resources necessary to incorporate regular physical activity into even the busiest schedules.

Fitness enthusiasts can now easily achieve their 2015 New Years resolutions thanks to Transform by Moveball™, a professionally developed home exercise program. Everything required to complete a fun and results-oriented 30-day fitness challenge is neatly packaged into a kit, which is ordered online and delivered directly to the home exerciser’s doorstep.

“People greet the New Year with their best intentions,” says personal trainer Anita Parker. Parker is co-founder of Fitness Matters, a company committed to making regular physical activity uncomplicated for busy people with products like Transform by Moveball™. “Unfortunately, their fitness resolutions are missing key ingredients.” In a recent article on, Parker explains that any successful New Years fitness resolution requires a realistic goal, the right tools on hand, and an action plan. This article can be found at

Transform by Moveball™ takes the guesswork out of fitness-based New Years resolutions. Easy-to-navigate kits contain cutting-edge exercise equipment (dual-handled, weighted Moveball™ made with natural rubber, 7” inflated core training ball, and professional-style, adjustable jump rope), a workout guide with 138 detailed photos and descriptions, supportive workout videos clearly showing three levels of intensity, a daily logbook for maximum accountability, and more.

“My husband and I completed the 30-day challenge last summer when we were on holidays with my family,” says Nicole McInnes, mother of three boys who lives in British Columbia, Canada. “Since then I’ve incorporated the workouts among my other activities of walking, aquatic fitness and yoga. However, I’m looking forward to beginning the entire challenge again early in January.”

“Previous challengers are sharing this same intention of repeating their Transform by Moveball™ 30-day challenge periodically throughout the year, whenever a fitness overhaul is required,” says Jamie-Dee Marshall, Fitness Matters’ second co-founder. “And we know many people were thrilled to receive their Transform kit under the Christmas tree, ready for January 1st.”

Fitness Matters and its products are fueled by the fact that every person needs daily physical activity to live his or her best life. Transform by Moveball™ workouts use time-effective, functional interval training for whole body fitness, which aligns with current industry research and trends. The home exercise program is expertly designed to be a complete cardiovascular, muscle endurance and range-of-motion training experience requiring very little time and space – in other words, no excuses.

Anyone can order their Transform by Moveball™ kit online 24/7 at, making a one-time, secure PayPal payment of $149 CDN, which includes all taxes and free shipping anywhere in North America.

Fitness Matters is a partnership of Anita Parker and Jamie-Dee Marshall, fitness experts with more than 40 years combined experience helping clients lead balanced, healthful lives. Transform by Moveball™ 30-Day Fitness Challenge – a complete home exercise program kit complete with equipment, videos and resources – is their debut product built on the reality that exercise is not an option and should be time efficient, functional, and accessible for everyone.

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Anita Parker
since: 07/2014
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