(PRWEB) January 05, 2015
Which is the most promising market for over the counter (OTC) drugs in Central Europe? Where should pharmaceutical companies invest their money? What are the unmet OTC drug needs of consumers in the Central European region? Who are the strongest players in this region and what are their strategies? The report titled ‘OTC Market In Central Europe 2014 Comparative Analysis And Development Forecasts For 2014-2019’ provides research-based answers to all of these questions and more.
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This 264-page report is packed with informative and insightful tables and info graphics. Over 250 graphs and nearly 265 tables make this report easy to understand. The analysis of the report chiefly explores the growth and development of the Central European market for over the counter (OTC) drugs. This is done via a comparative analysis of six countries: Slovakia, Bulgaria, Poland, Hungary, Romania, and the Czech Republic.
The report is designed keeping in mind the questions that companies in the OTC and dietary supplements market often ask. The report, prepared by experienced analysts, drills down to the third level of the OTC drugs market in Central Europe. It covers all critical aspects of the OTC drugs and dietary supplements market such as: Regulations, mandates for advertising and labeling, investment opportunities, value chain, growth areas, and more.
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The report offers historical data so as to offer market players a deeper perspective of how—and if—past events will likely steer the future of the OTC drugs market in Central Europe. The report, through extensive primary and secondary research, explores data related to manufacturing activity and sales figures in the Central European region. It offers recommendations on the efficacy of different retail channels such as direct sales and online sales. For an even closer understanding of the dynamics of the OTC drugs market in Central Europe, the report discusses strategies adopted by top manufacturers and their success or failure. A complete list of top-selling products under various segments in each of the six Central European countries is also provided, making for great reference material.
Besides pharmaceutical majors, the Central European market also has a number of local players that share from the total revenues generated in this market. The report profiles all important players (both local and international) so as to help readers gain a clear view of where the competition stands. All analyses and forecasts of the study range for the period 2014-2019.
The report is an important tool not just for preparing expansion strategies and financial models, but also for understanding the potential of new, unexplored markets. Hence, this market research report on the OTC market in Central Europe will prove beneficial to both new and established companies that are looking to set up operations in this region.
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