Registration Now Open for the 2015 Credit Card Management School

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The 2015 Credit Card Management School, a partnership between TRK Advisors Inc., and Callahan & Associates is slated to kick off on February 12, 2015 with a free market review.

We’re pleased to offer these educational webinars in partnership with Tim Kolk, the foremost credit card expert.

Callahan & Associates has once again partnered with credit card expert Tim Kolk of TRK Advisors, Inc to host the 2015 Credit Card Management School. The webinar series, sponsored by CO-OP Financial Services, will kick off on February 12, 2015 at 2 p.m. ET with a free introduction session to review the current card market for credit unions.

Now in its fifth year, the Credit Card Management School webinars present credit union professionals with best practices, industry trends, and growth tactics to help position their card portfolios for optimum performance. Alix Patterson, Chief Operating Officer at Callahan & Associates, states, “We’re pleased to offer these educational webinars in partnership with Tim Kolk, the foremost credit card expert, that analyze the current credit card landscape and provide best practices so that our clients are well-informed and equipped to best serve their members.” Patterson adds, “The end goal is to inform, educate, and arm our clients with the toolsets required for card portfolio proficiency.”

The 2015 webinar series will cover:

  •     Credit Card Profitability: Key Drivers, Calculations, and Data Sources
  •     Deeper Loyalty: More than Points, Better than Cash Back
  •     Underwriting: Pricing for Risk and Profitability
  •     Building a Marketing Plan: From Strategy to Tactics

Discounts are available for registration through January 30, 2015. The live events will be recorded and available for registrants to view on-demand throughout the year. For more information or to register for the 2015 Credit Card Management School, visit

Callahan & Associates is dedicated to helping the credit union industry thrive. Our team of experts provides leading research, analytics, networking, and consulting solutions. More than 4,000 credit unions and industry suppliers rely on us for the latest data, actionable insights, and benchmarking tools to develop their unique competitive advantages and achieve their strategic goals. Our 30 year history has enabled us to build an unparalleled knowledge transfer consortium that connects the industry’s best minds. Visit and to learn more.

About TRK Advisors Before launching his advisory firm, Timothy Kolk was a Managing Partner at Brookwood Capital and head of finance for M&T Bank’s credit card program. A veteran in the credit card industry, he is well-versed in credit card program design, portfolio optimization techniques, and program profitability management. Kolk has reviewed hundreds of credit card programs, including deep experience with new program start-ups, affinity programs, portfolio purchases and sales, mergers, processor evaluations, and distressed portfolio workouts.

About CO-OP Financial Services Based in Rancho Cucamonga, Calif., and founded in 1981, CO-OP Financial Services is the nation’s largest credit union service organization in terms of number of credit unions, assets and members. The company helps credit unions thrive by providing products and services that make it more convenient for members to do business with them. With a motto of “Be There. Be More,” CO-OP’s products fall into three business lines, including “Locations,” (ATM, shared branching and call center services); “Card Payments” (debit and credit processing) and “Mobile/Virtual” (mobile, online, check imaging, bill pay services). To learn more visit

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Jennifer L. Williams
Callahan & Associates
+1 (202) 223-3920
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