First-ever premium .BAR domains to be auctioned live in Las Vegas on January

Share Article, and Set to Go to Highest Bidder at NamesCon 2015

Ultra-high value web addresses ending .BAR will go under the hammer in Las Vegas on January 13th (4:30 PST) in a live auction staged by expert domain asset managers, Right of the Dot, and held in conjunction with premier domain industry event, NamesCon. Food.Bar, Irish.Bar and Home.Bar will be the first “high-return” domain names made available for purchase under the bar industry’s official domain ending, and will provide their new owners with superior traffic generation and search engine ranking benefits.

The auction will be open to public bidders worldwide to secure some of the most profitable domain names ending .BAR. A pre-bidding period has commenced for those who wish to place a bid prior to the main event, and can be accessed via the following link:


Although there are over 7,000 Irish themed bars worldwide, there can only be one owner of Irish.Bar. Securing such a valuable name will enable one lucky establishment to own the online generic description of their business and leverage the 165,000 monthly global searches for the term “Irish”.

Home.Bar is a uniquely valuable web address for home bar equipment and accessory suppliers, home bar designers and furniture stores, and the hundreds of bars around the world named “Home”.

Food.Bar provides endless possibilities for potential owners. Virtually every bar worldwide with a food menu could leverage the power of this strong domain name to drive more traffic to their branded website and gain a tremendous competitive advantage over other food bars around the globe.

Visit for further details on the live auction during NamesCon 2015, and the extended auction. For more information about .BAR domains, please visit

About Punto 2012
Mexico City-based Punto 2012, is a domain company that services Generic Top Level Domains (gTLDs) .rest and .bar, geared for the restaurant and bar industry. The entrepreneurial team consists of experts in the domain industry as well as the food and beverage industry dedicated to revolutionising the Internet so that businesses can own their identity and be found by their customers.

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Eleonora Alfonzo
Punto 2012
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