Dominion Dealer Solutions Launches Tablet Application for Its Next Generation CRM, DominionCMX

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Dominion Dealer Solutions, an industry leader in automotive market intelligence, customer relationship management, responsive websites and reputation management solutions, has announced the launch of Mobile Showroom, a tablet application for users of its next generation CRM, DominionCMX.

“With the addition of Mobile Showroom, Dominion is fulfilling its promise to our dealership customers of providing a truly progressive retail experience", noted David White, general product manager for DominionCMX.

Dominion Dealer Solutions, an industry leader in automotive market intelligence, customer relationship management, responsive websites and reputation management solutions, has announced the launch of Mobile Showroom, a tablet application for users of its next generation CRM, DominionCMX. The app enables a dealership’s salespeople to be mobile and more productive during the research and data- gathering phase of the car buying process. DominionCMX includes:

  • A proprietary algorithm to match consumers with vehicles in the dealer’s inventory
  • VIN scan for quick entry of the consumer’s Vehicle of Interest or Trade-In
  • Ability to scan the consumer’s driver’s license and update the buyer information immediately within the CRM

The Mobile Showroom tablet application reduces the time consumers spend in the sales process. It also engages automotive buyers with familiar mobile technology within the dealership. With an easy-to-use interface, dealership salespeople and greeters achieve greater productivity with each customer interaction.

David White, general product manager for DominionCMX, noted, “With the addition of Mobile Showroom, Dominion is fulfilling its promise to our dealership customers of providing a truly progressive retail experience. By putting core sales consultant and greeter support information onto a mobile tablet platform, we have brought these employees out from behind the desk and made car buyers the center of their attention.”

Dominion’s Mobile Showroom will be available to existing customers and to those who sign up for DominionCMX. With Microsoft Dynamics CRM 2015’s significant enhancements to sales, marketing and service features, collaboration between dealership roles is easier than ever. Some of the enhancements that dealers will notice are: interactive marketing calendars, integrated Lync webinars, voice-enabled experiences, and more graphical workflow customizations. Dominion Dealer Solutions is pleased to be the first company to bring the latest in CRM technology to automotive dealers nationwide through its continued partnership with Microsoft.

DominionCMX seamlessly integrates showroom and sales process management with customer engagement across multiple channels including: web, email, phone, social media, and text. Fully customizable, DominionCMX works with your existing business software and dealership processes to deliver powerful business, customer, and marketing management in one robust, scalable solution. This turnkey technology enables the CRM to grow with each dealership, while providing built-in marketing automation tools and detailed reporting at both the department and enterprise level.                     
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About Dominion Dealer Solutions
Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life. Dominion's Progressive Retail Solutions include customer relationship (CRM) and dealer management systems (DMS) with actionable intelligence from the Microsoft Dynamics platform. Dominion’s Progressive Retail Solutions also feature lead management and equity mining technology, inventory management analytics, social media marketing and reputation management solutions. Dealers nationwide purchase custom lead generation and digital marketing tools from Dominion including: responsive design websites, SEO, SEM, digital advertising, multi-channel marketing, specialized data aggregation, mobile apps and market reports. OEMs and auto dealers nationwide utilize Dominion Dealer Solutions' technologies to solve their marketing challenges. Dominion Dealer Solutions is redefining automotive retail by delivering first-class customer experiences for local car buyers. For more information, visit our website, like us on Facebook, Pinterest or YouTube, or follow us on Twitter.

About Dominion Enterprises
Dominion Enterprises is a leading marketing services and publishing company serving the automotive, recreational and commercial vehicle, real estate, apartment rental, parenting, and travel industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, customer relationship management, website design and hosting, and data management services. The company has more than 45 market-leading websites reaching more than 20 million unique visitors monthly. More than 77 million For Rent®, and HotelCoupons.com® publications are distributed nationwide each year. Headquartered in Norfolk, Virginia, the company has 3,300 employees in more than 145 offices in the United States, Canada, England, Spain and Italy. For more information, visit DominionEnterprises.com.

Media Contact:
Dominion Dealer Solutions
Peyton Hoffman
Director of Public Relations and Event Management
757.351.7271
Peyton(dot)hoffman(at)drivedominion(dot)com

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