South Beach Group Selects GuestCentric as its Booking Engine Provider for 15 Hotels

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GuestCentric’s seamless integration with Siteminder was a decisive factor for the partnership.

GuestCentric, the leading provider of cloud-based digital marketing for hotels, announced today that the South Beach Group has chosen GuestCentric as their booking engine provider for all their 15 properties. The new booking engine will enable the South Beach Group hotels to provide guests with a unique shopping experience wherever they may be: online, mobile or social networks.

The South Beach Group boasts 15 hotels in the heart of Miami Beach and selected GuestCentric for its market-leading capabilities such as user-friendly booking engine; social marketing tools; mobile optimized booking engine; extensive reporting and analytics; easy-to-use content management system; and especially for its seamless integration with Siteminder.

“GuestCentric was a perfect fit for our needs and we are delighted by its services. Their unique software will help us improve our efficiency and our ability to respond to market demand changes,” said Lauren Koston, Online Image and E-Commerce Director of the South Beach Group. “We couldn’t believe how quickly our free trial was deployed; it took only seven days since our first contact with GuestCentric to having the complete system up and running, integrated with Siteminder and generating direct bookings at one of our properties. Once it was running, we were convinced GuestCentric was the right solution for us.”

GuestCentric recently opened its San Diego office, their second in the U.S., and the partnership with the South Beach Group reinforces the company’s growth in the North American market and the increasing demand for GuestCentric’s digital marketing software that helps hotels protect their brands, drive direct bookings and connect to their customers on all digital platforms.

“We are very excited to provide the South Beach Group hotels with the best possible booking experience through this partnership,” said Pedro Colaco, CEO of GuestCentric. “With GuestCentric, the South Beach Group will be able to increase their online revenue by converting website and social traffic into direct bookings. They will also be able to run its operations in a more efficient way, saving more time to offer their guests a memorable experience”.

About GuestCentric

GuestCentric is a leading provider of cloud-based digital marketing software that helps hoteliers protect their brands, drive bookings and connect to their customers and on all digital platforms. GuestCentric’s all-in-one platform provides hoteliers with award-winning responsive web sites for mobile, tablets and desktops; a user-friendly booking engine; a social marketing module to publish deals on Facebook, Twitter and other social networks; and a channel manager to offer rooms on Booking, Expedia, TripAdvisor and hundreds of other channels.

GuestCentric has operations in New York, San Diego, London, Barcelona and Lisbon and is a proud partner of hotels that are part of collections like Design Hotels, Small Luxury Hotels, Leading Hotels of the World and Relais & Chateaux.

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