Salon Success Strategies Announces a New D.I.Y. Marketing Platform: Salon Business Today

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Professional marketing help for smaller salons, spas, and solo practitioners.

Salon Success Strategies, a niche marketing agency for the beauty industry, announces the launch of the new Salon Business Today (SBT) platform, a D.I.Y. marketing program designed to give small salons, spas and independent beauty professionals the edge they need when facing the challenges of self-marketing their business.

This week, SBT launches a fast-track process for the introduction of this new marketing platform. SBT expands well beyond customizable monthly marketing template kits, giving clients the opportunity to send monthly email marketing campaigns, interact with fellow beauty professionals through a community forum, manage their online reputation with the Salon Success ORM, create custom mobile apps, and much more in order to personalize their marketing efforts and increase their brand visibility.

SBT offers clients the knowledge they need to make the best decisions for the health of their brands. "SBT is the only all-in-one marketing platform for beauty professionals. Our marketing tools are designed for beauty professionals to customize their marketing so they can deliver their message and gain maximum visibility from their client base," says Heather Lemere, CEO & Marketing Director of Salon Success Strategies. "No longer do smaller salons and spas, independent stylists and renters have to struggle in creating and implementing their marketing. This program does it all for them so they can focus on their business and their life."

Over the past few years, Salon Success Strategies has educated business owners and beauty professionals about marketing their business as part of its overall service efforts. These efforts expand beyond the well-established beauty salons, day spas and medical spas, to now include the independent practitioners and technicians, or smaller salons and spas. The SBT program is membership based, offering four membership packages to suit the needs of each member. The membership fees range from a one-time payment of $4.95 to $159 per month for the all-inclusive Ultimate Level Membership.

To learn more about SBT services and membership levels, visit

About Salon Success Strategies:
Salon Success Strategies (SSS) is a full service marketing agency for beauty salons, day spas and medical spas nationwide. SSS offers a range of programs to suit the needs of larger salons and spas with Salon Business Marketing, and individual stylists, massage therapists and estheticians with Salon Business Today’s D.I.Y. marketing platform. SSS specializes in small business marketing automation, social media management, web and graphic design, marketing education for beauty professionals, and more. Visit to learn more.


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Ashlee Collins
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