Cult Collection Launching Fashion Inspiration App on iPad

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Now it’s easier than ever to keep up with the latest fashion trends, to get Beyonce’s #flawless look, or fresh ideas for alternative work outfits. Cult Collection is a new iPad app that brings actionable fashion inspiration to consumers through shoppable looks created by professional and everyday stylists.

Everyone shops online, but there’s no good way to shop by outfit, or to take a look and put your own spin on it

Calling all fashionistas, shoppers, stylists, and pop culture enthusiasts. Cult Collection is debuting as an iPad app (http://j.mp/jointhecult) that makes it easy for fashion-forward consumers to stay on top of the latest trends, and to find & shop outfits and items. With Cult Collection, style-conscious people can find like-minded communities that share their interests – haute couture, their favorite TV shows, celebrity style, work outfit ideas etc. – and express their style through the looks they create for themselves and each other.

“Everyone shops online, but there’s no good way to shop by outfit, or to take a look and put your own spin on it,” said designer and co-founder, Sam Saha. Cult Collection makes that process easy by connecting the sources from which people draw their fashion inspiration, and the means to personalize & shop it into one seamless experience.

According to Valerie Foster, a passionate user, “It’s like Cher’s closet from Clueless crossed with Polyvore and it’s awesome!”

Currently trending themes on Cult Collection include #GetFit, #NewGirl, #Nashville, #NastyGal, #AlternativeWorkStyle and more. The community is growing quickly, and the company is ramping up for awards season and summer outfits by bringing on featured stylists and partnering with active fashion influencers.

A few key Cult Collection features:
1. Discover outfits curated by stylists – professional and everyday – and inspired by fashion trends, pop culture, TV shows, and celebrities
2. Join a like-minded community of fashion and pop culture lovers
3. Remix trends and styles to fit different personalities, budgets, bodies and lifestyles
4. Create a shoppable lookbook & shop by outfit
5. Re-style looks to make them your own
6. Keep track of looks you create or like through a virtual closet
7. Showcase a collection and express your individual style
8. Start your own cult following

About Cult Collection
Founded in 2014, Cult Collection (http://startcult.com) is a digital fashion community that connects shoppers, stylists, brands and retailers to create a space where shoppers can discover, play, express and shop their personal style; and brands and retailers can merchandise their inventory in new ways that make it intuitive and delightful for consumers to shop. Cult Collection is currently available for the iPad, with an iPhone app to follow in the spring.

Join the cult today by downloading Cult Collection on the App Store at http://j.mp/jointhecult

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Samantha Strom
Cult Collection
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since: 11/2014
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