(PRWEB UK) 22 January 2015
Touch Medical Media, the provider of peer-reviewed, open access and multimedia content from world renowned physicians, launch mobile optimised websites across four key therapy areas: Oncology, Ophthalmology, Neurology & Endocrinology. This recent development will mean enhanced exposure of Touch Medical Media's four online physician communities which host concise, open access and cutting-edge reviews and original articles, written by some of the most respected physicians in the world.
Barney Kent, Managing Director of Touch Medical Media, said: “Compared to print, physicians spend twice as much time using online resources to make clinical decisions, so it's been a very important development. 84% of physicians use a smartphone in their clinical practice with 62% of doctors exiting a site if it is not a good experience for their smartphone. In addition, physicians spend about three hours per week watching video online for professional purposes. Having our content mobile optimised will enable our own 88,000 physician database plus over 200,000 further physicians through well established media partnerships with major medical societies to conveniently access thousands of scientific, peer-reviewed articles and educational videos via their mobile devices whilst in practice or on the move."
Note to Editors
Touch Medical Media disseminates highly relevant and timely content contributed by prominent healthcare experts which is designed to maintain current awareness and stimulate discussion amongst medical professionals globally. This is achieved in both interactive digital media and print across four key therapy areas: endocrinology, neurology, oncology & haematology and ophthalmology.
Our portfolio of open access, peer-reviewed journals publishes concise and digestible review articles and our websites provide complementary educational tools including news articles, interviews and instructional videos. These are all designed to keep busy healthcare professionals up-to-date with the latest developments in their field and serve as a key reference resource for the international medical community. Through this portfolio, Touch Medical Media aims to convey current best practice, to provide continuous education and to inform treatment decisions.