Fairfields Farm Crisps take off!

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The Alexir Partnership was very pleased to be approached by Fairfield Farm Crisps when they explained that they wanted to launch their premium crisps into the airline and travel markets last year.

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Fairfields Farm Crisps are now flying high!

I have worked with many packaging specialists over the years but none have impressed me as much as Alexir. The team are both proactive and reactive and get tasks completed incredibly quickly.

The Alexir Partnership was very pleased to be approached by Fairfields Farm Crisps when they explained that they wanted to launch their premium crisps into the airline and travel markets last year. Alexir's wide range of expertise in the airline catering market enabled them to design an eye-catching pack for the crisps whilst also maximising storage and distribution onto the aircrafts themselves, especially using the ATLAS storage systems common to most aircraft.

The result is that Fairfields Farm Crisps literally took off this Autumn and are now flying on Finnair on their Scandinavian routes. Fairfields have a range of specialist crisps, as well as vegetable crisps, all available in printed boxes as well as conventional printed flow wraps.

Fairfields is a family owned company with excess of 600 acres of potato fields on the Essex/ Suffolk borders. Provenance is key to the ethos of Fairfields and all the potatoes used are grown on the farm to give the utmost flavour and taste. Fairfields expanded from bagged fresh potatoes to slicing, frying and packing their own crisps for retail nine years ago. They are now expanding into the airline and travel sector which is increasingly looking for premium products with a track record of provenance.

“I have worked with many packaging specialists over the years but none have impressed me as much as Alexir. The team are both proactive and reactive and get tasks completed incredibly quickly. Not only that, but we see them as a partner rather than a supplier – the level of support they provide is way ahead of similar businesses," says Tim Came from Fairfields Farm Crisps.

About the Alexir Partnership
With proven reliability, excellent quality and innovative packaging solutions, the Alexir Partnership is the only UK owned company that can offer a complete turnkey solution to the brand owner. The airline team at Alexir manufacture and co-pack millions of snack boxes each year as well as developing and manufacturing food packaging for hot eat, ambient, chilled and frozen products.

For more information contact:
Claire Summersby Marketing Manager & Head of Innovation, The Alexir Partnership
E: csummersby(at)alexir(dot)co(dot)uk
W: http://www.alexir.co.uk
T: 01732 866681

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Claire Summersby
Alexir Packaging Ltd
+44 1732866681 Ext: 2012
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