Boyajian Trend Gallery launches it's new online jewelry website for consumers

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Boyajian Trend Spotlights Unique Jewelry Brands In New Online Shopping Site

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BOYAJIAN TREND launches a fresh and dynamic online shopping experience that showcases emerging and exciting jewelry and accessories brands through dynamic engagement with its customers and by providing curated styling, Instagram feeds and a variety of user-friendly features. For the launch, shoppers will be treated to a special 10% discount on all their purchases with additional free shipping across the US until Valentines Day.

Boyajian Trend Gallery showcases a wide array of brands including: Missoma, a gemstone-centric collection, and ethical and fair trade jewelry brand Believer, both from the UK; Ona Chan from Hong Kong; Minu Jewels, a collection inspired by the rich cultural Egyptian heritage of its designer; Yayoi a collection of nature-inspired pieces from Latvia; Nadia Dajani, a line from Jordan that highlights the art and architecture of the Arab world; and leather handbag line Toscannia made in Tuscany by a Spanish designer. From delicate looking to bold, statement pieces, the Boyajian Trend Gallery’s remarkable lineup will captivate seasoned fashionistas and casual customers alike with the aim of building a community united in its appreciation of truly unique accessories.

The site’s predominantly black and white template sets a cohesive image and is adaptable to different screen sizes from laptops and tablets to smart phones while enabling the jewelry to “pop” in all their colorful, sparkling glory on the page. Designed as the ideal one-stop platform for shopping and style, the brands will also be incorporated in original editorial fashion lay-outs for the site’s blog page as a way of showing shoppers how the jewelry can be integrated into various looks and wardrobe choices. The site, which will regularly refresh its splash page, will also be creating flash sales, special offers and other means of customer engagement including social media sharing links, being open to requests and feedback, provide tips, trends, gifting options to make shopping a truly interactive experience.


Founded by Chantal Boyajian, BOYAJIAN Trend is the new, secure online shopping destination for unique jewelry and accessory collections. “In my extensive travels, I would occasionally come across these little-known or just emerging brands that are truly outstanding in design and quality. I was equally fascinated by how each is founded on a strong perspective or inspiration. I wanted to bring them together and make them accessible to a wider audience in a way that makes modern technology more humanly relatable,” she says. Initial price points of the various collections from around the world range from $100 to about $700, payable through various options and fulfilled through its Los Angeles headquarters with worldwide shipping. Plans are also underway for a flagship store to open in LA soon.

Press Contact: Dorothy Mannfolk | Dorothy(at)Mannfolkpr(dot)com | 323.460.2633

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Dorothy Mannfolk
Mannfolk PR
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