San Francisco, CA (PRWEB) January 29, 2015
Selling real estate is perceived as a sure ticket to easy, fast money. Shows like Bravo’s Million Dollar Listing fuel that myth. In reality, fewer than 1 percent of Realtors earn that level of income. In fact, the average Realtor earns closer to $40,000 a year and incurs heavy overhead. But with the right techniques and hard work, an income comparable to that of corporate executives and advanced-degree professionals is possible.
In this real-deal account of the real estate sales profession, Cathy Turney channels Dave Barry channeling Erma Bombeck, with entertaining, instructive, yet very humorous true-life stories recounted in a tell-it-like-it-is fashion.
A managing partner at Better Homes Realty in the San Francisco Bay Area with 25-plus years as a real estate broker and ranking in the top 10 percent of all Realtors in sales production nationwide, Turney uses her considerable skills as a humorist and writer to share hilarious yet enlightening teaching stories as well as provide valuable insider sales secrets to agents.
Real Estate continues to be a fascinating and a “hot” and current topic. Popular TV reality shows in the likes of the Bravo “Million Dollar Listing” franchise have certainly made the profession look hip and trendy; but it takes more than good looks, fashionable clothes and a wicked attitude to make it in this cut-throat competitive market. This is where Cathy Turney comes in!
“Laugh your Way to Real Estate Sales Success” is not only the quintessential book on how to be a real estate sales whiz, but is also a hilarious expose that reveals the keys to sustained success, happiness in a field that is more often than not overrated, and consistently earning a six-figure income.
Far from being your typical dry “how to” book, this is a humorous manual filled with insightful and entertaining real life stories and experiences recounted in a tell it like it is fashion - no holds barred; no sugar coating.
Turney shares lessons from the trenches.
Cathy is the real estate expert on Emmy-winning Judd McIlvain’s Trouble Shooter talk show and a state-certified appraiser (emeritus). Half the book’s proceeds will be donated to the Alameda County Food Bank, Farm Sanctuary, and Poodle Rescue.
John Robinson, best-selling author and master business coach, says, “This is it—golden lessons on getting to the top and staying there!” And Chuck Lamb, past president of California Association of Realtors, agrees: “A lot of sound advice and a lot of laughs.”
Free Kindle Book Giveaway from February 19th to the 22nd.