An alternative way to find love online - launches

Share Article is ready to revolutionize online dating with its platform for the matchmakers. The new website takes the pain out of online dating by letting matchmakers set up their family or friends. launched in November 2014 with "gifts of love” attached to balloons across London. The gift balloons symbolized the heartfelt concept of, which is to “Help someone find love.” If a gift was found around London, then a QR code could be scanned to watch the launch video, which celebrates a matchmaker's role in helping someone find love, labelling it as “the greatest gift of all”. encourages matchmakers to help their family and friends find love through a revolutionary matchmaking platform. Unlike most dating sites that are created for single people, is designed for matchmakers. Ideal for those who want to ease the burden for someone, the matchmaking platform helps hesitant online daters, single parents, or those unlucky in love. Sharing the online dating experience with a personal matchmaker may arguably be the answer for most Internet dating skeptics.

A matchmaker on says, "When I saw I signed my mum up straight away. I think the reason she agreed is because putting herself out there is essentially all on my side. I get to do the hard part and hopefully she meets someone as fantastic as she is."

Founder Rachael Wardle says, “We want to reach out to people across the world who would like to play matchmaker and help someone find love. We all know someone who'd like to find love, and has been set up to do just that.” aims to win the hearts of the 15 million singles in the UK by standing out from other mainstream websites with its unique matchmaking platform. After nearly a year in the making, following a successful crowd funding campaign,, (inspired by a personal story of single parent matchmaking and Rachael‘s once single widowed dad) is ready to revolutionize the way we find love online with its platform for the matchmakers. Rachael Wardle says, “In the beginning, we set out to become the home of matchmaking for single parents, but the reactions eventually shaped what is today. People wanted to sign their sister up or their friend, not just a parent. Our unique features like matchmaker requests and blind date invitations make it a fun and personal experience for the matchmaker and their single person.”

Notes to Editors: is UK based and running free subscriptions for single members until July.

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