Phybridge Expands Security Division by Adding Seasoned Leadership

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There’s no limit to business opportunities in the security space.

Phybridge will definitely make its mark on the technology industry.

Phybridge Inc., a Canadian based technology company and leader in Power over Long Reach Ethernet switching, announced today the expansion of its Security Division and the hiring of Allan Smith as Executive Vice President of the Security Division.

Allan brings with him over 30 years of distribution experience, the last 13 of which has been in the security space. Over time, Allan has progressed through various leadership positions, most recently as the Vice President for Security Solutions at Anixter Canada, a global distributor of security products.

“The security industry represents a tremendous growth opportunity for Phybridge,” says John Croce, CEO at Phybridge. “We are honored to have Allan join us and lead our security expansion plans. Allan will be responsible for the formulation and delivery of our marketing and sales plans globally.”

“The Phybridge switch technology is a game-changer,” says Smith. “Once the word gets out, there’s no limit to business opportunities in the security space. I've seen the industry grow and evolve over my career – I'm excited to be part of a dynamic company that will change how customers deploy a 100% IP strategy. Phybridge will definitely make its mark on the technology industry.”

The award-winning Phybridge PoLRE and CLEER switches eliminate infrastructure barriers and enable enterprises with legacy phone systems or analog cameras to migrate to IP end points creating a robust all IP platform.

The Phybridge PoLRE switch family delivers Ethernet and Power over a single pair of wire with several times the reach of traditional Ethernet switches, allowing customers to transform their existing two wire infrastructure into an IP network with power. The Phybridge CLEER switch offering is the world’s first managed Ethernet over Coax switch, delivering fast Ethernet and PoE plus over coaxial cable with over 5 times the reach of traditional data switches. The CLEER switch is ideal for enterprises looking to migrate to IP cameras greatly reducing costs, eliminating risk and network complexity.

Phybridge Inc. is the leader in Power over Long Reach Ethernet switching, and is recognized for networking innovations that eliminate infrastructure barriers to IP adoption. Phybridge has more than 400,000 users globally leveraging the Phybridge switch innovations, and is proven to create a robust backbone that supports the migration to IP telephony, IP cameras or creating reliable connectivity for the internet of everything. Visit for more information.

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Sarah Rauer
Phybridge Inc.
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