LeadiD’s recognition in five different categories is a testament to its dedication to truly changing the industry for the better.
(PRWEB) February 06, 2015
LeadiD, the company bringing transparency and trust to the customer acquisition intelligence process, today announced that its newly enhanced platform has won five coveted 2015 LeadsCouncil LEADER awards. The company was recognized with top marks in insurance and mortgage, and garnered three awards in education. LeadiD secured Gold for Most Innovative Company in Education; Gold for Best 3rd Party Lead Enrichment Partner in Education; Gold for Best 3rd Party Lead Enrichment Partner in Mortgage; Bronze for Best Compliance Company in Insurance; and Bronze for Most Valuable Technology in Education. This marks LeadiD’s third consecutive year of recognition from the LeadsCouncil LEADER awards program.
“The LEADER awards are particularly meaningful because award winners are selected by industry peers, customers and partners,” said Ross Shanken, LeadiD CEO. “This year’s awards are a powerful acknowledgement that LeadiD exceeds expectations in addressing our customers’ most pressing business challenges. Recognition in multiple categories underscores LeadiD’s transformation of customer acquisition into a process powered by trust and transparency, crucial ingredients for effective digital marketing.”
The LeadiD platform monitors more than 100 million consumer events each month, adding up to over a billion in the past year, across a network of more than 400 publishers.
"LeadiD’s recognition in five different categories is a testament to its dedication to truly changing the industry for the better,” said Michael Ferree, Director, LeadsCouncil. “On behalf of the LeadsCouncil community, we congratulate LeadiD on its stellar performance.”
LeadiD's neutral platform, delivered as software as a service (SaaS), provides a universal data standard that certifies a lead's quality, value, risk and compliance. This level of intelligence gives marketers unmatched visibility into each consumer's path to purchase, empowering marketers with actionable intelligence to improve consumer journeys while optimizing media spend.
LeadiD is poised to continue transforming customer acquisition with proprietary behavioral data that will inform the next generation of acquisition intelligence.
LeadiD is the customer acquisition intelligence platform that provides marketers with the trust and transparency to make smarter decisions and take real time action based on verified data. It is the only independent, neutral, open technology platform that allows marketers to know the certified origin, history and network intelligence of every 1st or 3rd party lead – creating a standard data currency for the lead generation ecosystem to communicate and optimize. LeadiD’s comprehensive AppMarketplace offers plug-and-play solutions for TCPA compliance, fraud detection, data validation, scoring, and more. For more information, visit LeadiD.com.
As the largest independent industry organization focused on online lead generation, LeadsCouncil was created to promote best practices for online lead generation and customer acquisition, develop industry-specific research, and foster education and networking in the lead generation industry. Its members are comprised of consumer-facing organizations that buy leads, lead sellers and lead technology companies.