e-Spirit Builds North America Partner Momentum, Laying Foundation for Strong Growth in 2015

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Expanded partner roster ensures digital marketers can tap critical expertise to improve their customers’ experience

e-Spirit Inc., a leading supplier of content management solutions, announced that over the course of the past year it has significantly expanded its lineup of implementation and technology partners in North America, setting the stage for continued strong growth in 2015. With this partner network in place, digital marketers can confidently turn to the FirstSpirit content management system as the central technology component of their customer experience improvement initiatives.

“The number one priority for digital marketers in 2015 is to make notable improvements in the experience they deliver to customers across all touch points,” said Robert Bredlau, Chief Operating Officer for e-Spirit, Inc. “This requires a combination of the right technologies, the right strategies and the right expertise. Over the past year, we have surrounded our best-of-breed CMS with partners who combine technology integration expertise with strategic insight – exactly what our customers will need to make significant gains sooner rather than later.”

In contrast to many technology vendors that try to be all things to all people, e-Spirit is 100 percent focused on building the world’s best Web content management system. This clear focus eliminates channel conflict and encourages close collaboration between e-Spirit and its partners to enable mutual customers to implement successful omni-channel digital strategies.

As detailed on its website at e-spirit.com/partners, e-Spirit now has an extensive roster of implementation partners along with a broad set of technology partners. Recent additions include digital asset management vendor Canto on the technology side and Falcon-Software, Building Blocks and Tahzoo on the implementation side. Implementation partners offer a wide variety of capabilities ranging from strategy development to website design and rollout to sophisticated data analysis and back-end systems integration.

All e-Spirit partners benefit from extensive training on implementing and supporting FirstSpirit projects and must complete a formal certification process. “Because partners are so critical to the success of our customers, we work hard to ensure they are set up for success,” Bredlau said. “First, all our partners are thoroughly vetted and then we provide them with up-front training and coaching and make experts available during implementations with concept and architecture checks as well as project reviews.”

One recent example of how this process works is the successful deployment of the FirstSpirit at a leading legal education services provider, completed by Falcon-Software. “We are extremely pleased with our decision to partner with e-Spirit,” said Gary Eisenstein, President of Falcon-Software. “Not only has FirstSpirit proven to be a best-of-breed CMS that performs very well for customers, but the technical training and support has been best-of-breed as well. We are looking forward to a successful, long-term relationship with e-Spirit.”

e-Spirit pursues a best-of-breed strategy for its FirstSpirit CMS and is a leader in integration. It has always concentrated on its core CMS competences while integrating with other best-of-breed systems including web analytics, digital asset management, CRM, e-commerce, portals and much more. This approach gives companies the ability to eliminate silos and improve the flow of content and data across integrated solutions to create new synergies and deliver outstanding customer experiences.

About e-Spirit
e-Spirit is the manufacturer of the FirstSpirit™ content management system. Companies in all areas of business rely on FirstSpirit to help them deliver a powerful online presence that leads to a healthy bottom line. User-friendly and intuitive to use, FirstSpirit provides solutions for creating, managing and publishing content, regardless of where it resides—on corporate websites, online stores, enterprise portals, intranets or extranets. Founded in 1999, e-Spirit operates in 13 locations in the United States and Europe. Clients include Speedo, Airbus, BASF, Bosch, Commerzbank, KLM, Olympus, Barbri and Nord Drive Systems.

Media contact for e-spirit:
Rob Goodman
McKenzie Worldwide
+1 (503) 380-2441

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