This highly effective alliance creates a dynamic network of more than 1,650 industry-leading associates in New York City and Miami – cities consistently ranking among the most popular destinations for today’s affluent luxury home buyers.
New York, New York (PRWEB) February 11, 2015
TOWN Residential, New York’s leading luxury real estate services firm, and Fortune International Group, South Florida’s pre-eminent fully integrated real estate firm, announce an unprecedented collaboration that will deliver an infinite domestic and international audience to trophy properties and industry-leading associates.
This highly effective alliance creates a dynamic global network which includes more than 1,650 industry-leading associates in New York City and Miami – cities consistently ranking among the most popular destinations for today’s affluent luxury home buyers. Recognized for providing best-in-class service in the sale and leasing of luxury real estate, TOWN Residential and Fortune International Group are aligned in core values, company culture, and forward-thinking visions.
The alliance is the first of its kind, whereby a streamlined operations strategy, led together by TOWN Residential CEO and founder Andrew Heiberger, President of Sales Wendy Maitland and Fortune International Group CEO and founder Edgardo Defortuna and Vice President of International Division Fernando de Nunez, will legitimately and effectively extend business reach for each firm in the partner’s gateway market.
Leaders in the New York marketplace, TOWN Residential just completed a record-breaking year with approximately $2 billion in total sales and leasing volume – successfully closing 1,148 sales and 3,775 leasing transactions. TOWN Residential’s superior position within the luxury real estate industry has been matched by an equally prominent brick and mortar presence with ten offices conveniently located in the city’s most dynamic neighborhoods.
Fortune International Group is one of the foremost real estate firms in Miami with a reach that extends to Europe, Latin America and Asia. Fortune International Group’s unique position in the South Florida marketplace is a result of a pristine track record of successful development projects and exclusive on-site sales and marketing representation of development projects, and a powerful local brokerage division of 1,000 agents, Fortune International Realty. The combined Fortune companies have completed $4 billion in sales per year, over the last 3 years.
“In the most genuine and literal sense, we are opening our doors to one another. We are allocating real resources to this endeavor. Through a presence in each other’s offices, networking events large and small, and partner marketing, we will provide our Representatives and clients with unprecedented access to our important gateway cities,” said Heiberger. “Our integration plan is innovative and unique and will set new standards for other strategic partnerships in the future. We look forward to the transparent reporting of our joint success.”
“This represents an important milestone in our company’s evolution. Real estate is all about collaboration and team work, but most certainly real estate is based on local knowledge and expertise. We can now provide an unparalleled platform to our clients, by offering the very best in the New York City market, combined with Fortune’s Miami knowhow” said Defortuna.
Through a shared marketing, communications and social media platform plus integration of databases and websites, the firms will engage in real time connectivity on multiple levels - creating unequalled access to local knowledge, expertise and information while elevating the benefits to each constituency of sellers, purchasers, developers, and agents of each firm.
Ambassador events will be held rotating throughout the two important luxury markets, providing Representatives with genuine opportunities to forge meaningful relationships and become intimately familiar with the local inventory and trends. Each firm will have a satellite office within the other’s office with associates encouraged to seek dual licensing.
“We have seen countless luxury buyers entering the market through Miami. Today's Manhattan broker must be well versed and knowledgeable about our global gateway markets to properly serve their customers and clientele,” Heiberger said. “The Astor Room, our industry acclaimed professional development platform, will provide Representatives with an in-depth introduction to the alliance as well as an opportunity to learn more about the Miami marketplace.”
The firms have been instrumental in shaping their respective skylines with a multitude of large scale new development representation, including in New York area: The Charles, 15 Leonard, 66 East 11th Street, 53 Greene Street, 88 Greenwich, 20 Exchange, Icon, 63 Wall Street in New York; and in Florida: The Ritz-Carlton Residences Sunny Isles Beach, Auberge Beach Residences Fort Lauderdale, 1 Hotel & Homes South Beach, Jade Signature (Sunny Isles Beach), Hyde Resort & Residences (Hollywood Beach), SLS Lux (Brickell), Paraiso Bay Views (Edgewater), among many others.
Among other key members participating in this strategic alliance are Shlomi Reuveni, Managing Director, TOWN New Development and Anna Zarro, Senior Vice President, TOWN Marketing and Leasing alongside Fortune’s team led by Eduardo Imery, Executive Vice President and Chief Financial Officer; Andres Asion, Vice President of Sales and Andrea Greenberg, Vice President of Marketing.
TOWN Residential and Fortune represent some of the most iconic luxury resale properties on the market today.
The firms’ robust platforms and unique cultures have resulted in prestigious accolades including TOWN Residential’s Best Firm to Work For and one of the Top 50 Best Places to Work in New York City; and Fortune’s Best US Real Estate Agent and Best Floridian Agent by The Bentley International Property Awards.
“This collaboration is an entirely different paradigm than any other affiliation model in the marketplace today,” said Maitland. “Our alliance with Fortune International Group is a genuine integration of our companies, cultures and resources to best serve our clients.”
“Our international broker network has shown interest in having us add New York properties to our portfolio,” said de Nunez. “This strategic alliance will set the appropriate foundation to better serve our network. Likewise, we have noted an important increase of New York buyers acquiring properties in Miami. In sum, this makes a lot of sense for both parties, and we are very excited about this collaboration”.
About TOWN Residential: TOWN Residential is a top-ranked, fully integrated Manhattan real estate services firm founded by CEO and co-chairman Andrew Heiberger and co-chaired by Joseph Sitt, specializing in luxury residential sales and leasing and the marketing, sales and leasing of new developments. An integral part of the New York real estate landscape, TOWN has a team that exceeds 650 licensed professionals and staff in the corporate headquarters at 25 West 39th Street and nine neighborhood offices: TOWN Greenwich Village, at 530 LaGuardia Place; TOWN SoHo, an 1886 landmarked corner storefront at 337 West Broadway; TOWN 79th Street, a corner storefront at 239 East 79th Street on the Upper East Side; TOWN West Village, a trophy office at 446 West 14thStreet; TOWN Astor Place, a block-storefront space overlooking historic Astor Place in the Gwathmey Siegel-designed Sculpture for Living at 26 Astor Place; TOWN Fifth Avenue, located in the prestigious Crown Building at 730 Fifth Avenue at 57thStreet; TOWN Flatiron, located at 110 Fifth Avenue and 16th Street; TOWN Greenwich Street, nestled in the heart of the Financial District at 88 Greenwich Street; and TOWN Gramercy Park at historic 33 Irving Place. For more information about these offices and TOWN Residential, visit http://www.townrealestate.com.
About FORTUNE INTERNATIONAL GROUP: Fortune International Group is a fully integrated real estate company with a strong presence in development, exclusive development sales and marketing, and general brokerage. Since 1983, it has raised the bar in high end real estate in South Florida. As a developer, Fortune International Group has changed the Miami skyline with stellar developments such as Jade Residences at Brickell Bay, Jade Beach, Jade Ocean, Artech, Jade Signature, Hyde Resort & Residences (Hollywood Beach), Ritz-Carlton Residences Sunny Isles Beach, Auberge Beach Residences Fort Lauderdale and others currently under development. Added to its development portfolio, Fortune International Group also exclusively represents most of Miami's top projects in sales and marketing, which include 1 Hotel & Homes South Beach, NINE at Mary Brickell Village, SLS Residences, Paraiso Bay, Brickell Heights, Hyde Midtown, Midblock, Opera Tower, and many more. Supported by a global network of brokers, as well as 12 proprietary offices with over 1000 agents (Fortune International Realty), the privately owned company is a market leader continuously forging into new frontiers. For more information about Fortune International Group, visit http://www.fortuneintlgroup.com.