Denver, CO (PRWEB) February 10, 2015
In the new 2015 Digital Publication Platform Market Overview, research firm InfoTrends finds that, with the proliferation of content marketing and an increasing need to fulfill content delivery on mobile devices, digital publishing has now become an important component of the digital toolbox for marketers. Key findings from the report include:
Over 90% of enterprises are moving towards electronic documentation.
The digital publishing platform landscape is made up of approximately 60 to 80 main companies but is dominated by a few vendors that can be considered influencers.
The digital publishing platform market will grow by a 25% CAGR (compound annual growth rate) over the next five years.
For more, download a complimentary copy of the InfoTrends Digital Publication Platform Market Overview: http://goo.gl/uz4DPh.
In the report Quark Software Inc. ranks as a leader, with specific emphasis on its solutions for enterprise publishing.
The report states, “While many vendors still focus on catering towards publishers and are beginning to adapt to enterprise, Quark has been well established in the enterprise documentation and digital publication market. The Quark Publishing Platform allows for the automation of publications using layout/authoring tools and analytics, and can publish in multiple digital publications (including mobile, HTML5 and XML). The Publishing Platform also integrates with vendors that offer content management solutions for the enterprise, such as IBM, EMC, and Microsoft.”
Brands across the global 2000 choose Quark Publishing Platform to automate the creation of digital content, from corporate apps for tablets, smartphones and the Web to gated sales enablement apps. For example:
Lufthansa Cargo enables its global sales team with corporate tablet and smartphone apps built with App Studio. [Access the Lufthansa Cargo case study.
Louis Vuitton uses Quark Publishing Platform to deploy an internal app that distributes interactive company information to iPad-equipped employees around the world. Access the Louis Vuitton case study.
About Quark Publishing Platform
Quark Publishing Platform is core technology within the Quark Enterprise Solutions product suite that automates multi-channel publishing, from content creation and management to delivery across print, PDF, Web and digital formats. The Platform works in conjunction with Quark Author (Web-based XML authoring), Quark XML Author for Microsoft Word, and App Studio (cloud-based HTML5 digital publishing) to help marketing and IT organizations streamline the publishing workflow.
About Quark Software Inc.
Quark’s software enables organizations of all sizes to meet customer demand for engaging, relevant communications when, where and how they want them. Our solutions combine the power of XML with flexible layout and design to automate the delivery of customer communications to print, Web, and interactive experiences on the latest digital devices. Financial services firms, manufacturers and governments around the world rely on Quark solutions to elevate customer communications to new levels, reduce time to market and lower costs.
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Quark, Quark Publishing Platform, Quark Author, Quark XML Author, App Studio and the Quark logo are trademarks or registered trademarks of Quark Software Inc. and its affiliates in the U.S. and/or other countries.