This is an unparalleled opportunity to expose our luxury men's skincare brand to an extended audience of athletes of distinguished taste
NEW YORK, New York (PRWEB) February 16, 2015
Menaji got its skin in the game on Friday February 13 with its participation in the NBA ALL-STAR Gifting Experience, presented by The Affluent Agency and Fashion Entertainment Media at the Schuyler 4 Ltd. Showroom.
NBA and NFL sports figures, recording artists, designers, stylists, and selected media delighted in free designer bags of product and interactive styling experiences celebrating New York Fashion Week and the NBA All- Star Weekend. Attendees enjoyed hors d’oeuvres and a rare Louis XIII tasting presented exclusively for NBA Athletes while previewing the Spring 2015 collections from Codice, Alberto, and Haupt.
Menaji Men’s Skincare featured sample packets of the powerful Power Hydrator Aftershave with hyaluronic acid; the Face & Body Scrub with a blend of organic lime peel oil, kelp, azulene and aloe; and the specially-formulated Deep Cleansing Masque which uniquely addresses the higher oil production in men's skin.
“The real Menaji hero product at the event was our Lip Agent SPF 15,” said Menaji Marketing Executive Yvonne Lederer.
“The weather was frigid and windy, which, combined with the heat inside buildings, created the perfect storm for cracked lips.” Lederer said. “People grabbed two at a time coming back to say they loved it! We were thrilled to have participated in this magnificent event,” said Lederer. “This is an unparalleled opportunity to expose our brand to an extended audience of athletes of distinguished taste.”
Among the other premier brands were XBOX, Vita Coco, Sydneys Sweets that created bling bling pastries covered in gold icing, Under Armour Sunglasses, Remington razors, Paul Drish Shoes, SWERVE, Madison Pears pocket squares, Davidoff USA Cigars, Anuja Tolia Jewelry, United Nude shoes, and Morgan Stanley.
Attendees included NBA Serge Ibaka Oklahoma City Thunder, NFL Legend Tiki Barber NY Giants, NFL Legend Curtis Martin NY Jets, Jameel, McClain NY Giants, NFL Legend Marcus Stroud Jacksonville Jaguars, NBA Jason Thompson Sacramento Kings, Saint Louis Rams Rodney Mcleod, NY Giants Walter Thurmond III, NY Giants Rashad Jennings, Houston Texan Charles James, Kansas City Chiefs Terrelle Pryor, SF 49er Chris Culliver, French Pro Basketball Player Alexandre', Nicolai, Oakland Raider DJ Hayden, Oakland Raider Latavius Murray, Oakland Raiders Charles Sims, Muhammad Wilkerson NY Jets, Shonn Greene Tennessee Titans, Sean James Minnesota Vikings, Crezdon Butler Detroit Lions, Prince Ray Pope college basketball star and model, Mel Smith VP Marketing- Cash Money, and many more.
Menaji Skincare, a category leader in the men’s beauty industry, was founded in 2000 by celebrity make-up artist Michele Probst. Sold in the USA and overseas in more than 20 countries, the product line addresses men's skincare needs with healthy skincare and undetectable skin-tone true cosmetics.
About The Affluent Agency, Fashion Entertainment Media, and Belles & Rebelles: The Affluent Agency, F.E.M, and Belles & Rebels are independent companies with extensive relationships throughout the Sport, Fashion, Music, and Entertainment Industry.
The Affluent Agency is an exclusive Los Angeles based Public Relations Company established in 2012. Its CEO, Mimi Davis is credited for her successful skillset in creating exposure and developing reputations for underdog athletes such as Cooper Helfet of the Seattle Seahawks, DeSean Jackson, and Trent Richardson.
Fashion Entertainment Media is an exclusive New York based company established by Founder, Janae Pesante in 2014. F.E.M provides exposure to brands and celebrities across multiple industries. Publicists and Entrepreneurs utilize their services to gain access to celebrities and exclusive events for their clients.
Belles&Rebelles is a popular fashion blog established in 2009 by Stylist Megan Averbuch. As a celebrity Fashion Stylist she is known throughout various media platforms for her insight on the latest fashion, and lifestyle trends. Fashion contributors include Gilt Groupe, Lady Lux, Vantage Point Vintage, and more.
About Schuyler 4 Ltd: Jack Makoujy proudly establish Schuyler 4 Ltd. in 1977. The company is an exclusive USA distributor of fine European men’s sportswear collections. The current brands are: Alberto pants, Haupt shirts, Carl Gross sport coats and Codice knitwear. The products are sold in the finest men’s specialty stores nationwide. Its target customer is the successful man with fashion sensibility, who appreciates a modern look with classic influences, and demands fine quality and supreme fit. The company’s headquarters and administrative offices are located at 32 East 57 Street, in the heart of New York City’s luxury fashion district. Schuyler 4 has a satellite showroom in Los Angeles, as well as an affiliate showroom in Dallas and Toronto for Canadian distribution.